Similarweb Reviews & Product Details

What I like best about Similarweb is its ability to provide actionable insights that drive real business impact. The platform’s comprehensive data on website traffic, competitor performance, and industry trends helps us make smarter, data-driven decisions. I particularly appreciate the user-friendly interface and the detailed keyword analysis, which have been instrumental in optimizing our SEO strategy. Overall, Similarweb stands out as a valuable tool that offers both strategic foresight and tactical guidance. Review collected by and hosted on G2.com.

Limited report customization and niche data coverage. Review collected by and hosted on G2.com.

I would like to start with the granularity of data that Similarweb provides around the sources of traffic of a particular, which really helps in developing a fair idea about the marketing strategy of competitors.

It also provides detailed information about the usage pattern of consumers on different websites and showcases it with data-driven charts to make the data reader-friendly.

Another worth highlighting matrix is the information around Display ads and the percentage of traffic contributed through those Review collected by and hosted on G2.com.

Data availability of APAC companies is comparatively limited (not available in some cases) which poses challenges while cross-regional comparisons.

Also, sometimes its tough to arrive at the most relevant website as there are multiple secondary versions of certain websites Review collected by and hosted on G2.com.

Accurate data: when comparing the values and trends indicated by the Similar Web and our own internal data for several of our platforms, across many geographies, I am honestly surprised how well Similar Web's estimates match what we get internally. The interface is robust, yet easy to navigate,

They have implemented AI assistants to quickly hone in on what you are after.

APIs are quick and handle multiple request in short duration.

So, whether you want a quick glance of the traffic volumes, or go deep down into per url/source/campaign analytics - it's all at your fingertips Review collected by and hosted on G2.com.

Up to recently mobile app data was subpar. The recent changes put it in a 'great' territory. The only thing I can complain is the price, but in the end - you get precisely what you pay for. Review collected by and hosted on G2.com.

After I'd used Similarweb for a bit, I found that it has features that make it an absolute breeze to use, and I use it every week now. I'm a very active user, and I depend on the data the platform provides to make my weekly marketing strategy and keyword planning. I rely on Similarweb to do its thing, and it really makes it worth using. Plus, the agents made the onboarding process and the overall use of the platform super supportive and easy, and the pop-up definitions and easy explanations are great. Review collected by and hosted on G2.com.

There are honestly so many options and services on this website that I do not use most of the options and only go to what I need. There are so many options and services on the SimilarWeb website that I honestly don't use most of the options. I usually only go to the few things I actually need. Review collected by and hosted on G2.com.

Similarweb is a really great data analytics tool that can be tailored to your business needs. I really like the fact that is it easy to follow and that customization can be made with the help of their great support team! The support team is really hands on! I use Similarweb on a weekly basis and it is easy to integrate in your overall workflow. On top of that the implementation was also really seemless. Review collected by and hosted on G2.com.

Some sort of customizations might be a bit more time-consuming, but overall I wouldn't even say that this is a negative thing. Overall, other tools are even less flexible and therefore I do like the flexibility of Similarweb even though it might be a bit more time-consuming. Review collected by and hosted on G2.com.

Similarweb is such a straingt forward tool and serves as like a hub of website, app, and keyword/search data. The interface too is easy to use, user-friendly. Customer Support is also easy to reach out and talk too, alongside their account management team Review collected by and hosted on G2.com.

For start-up websites, I don't think Similarweb would be a good fit as website analytics platform given that it would only show "<5000 " when they identify that the traffic of the website is below 5000. It would be good to show the absolute counts for transparency.

Another thing is I hope the dashboard can be customized further by users. Right now, there are limited charts and color options we can use in widgets. Review collected by and hosted on G2.com.

As na SDR team lead I spend a lot of time building list of prospects and helping my team to qualify them. SimilarWeb is an amazing tool for prospecting and qualification. There is a lot of information and it is always up to date. I also really apreciate that SimiarWeb team is always improving the instrument and adding new data and features.

SimilarWeb is a very intuitive tool and is really easy to use for both experience users and new onse. Review collected by and hosted on G2.com.

The only negative feature for my team is Cost. Espetially if you want to add additional features, like traffic from specific geography. Review collected by and hosted on G2.com.

I use Similarweb to benchmark our closest competitors on a monthly basis. It is a best way to not only assess marketing performances on top of internal data but also get learnings on competitors' best practises (e.g. referrals list, top search keywords and sources of traffic). My team (especially Product Managers) is also leveraging the tool to get insights on customer behavior and spot axis of improvements. To sum up, this user-friendly tool is a must have, providing a lot valuable information and data on your own website and your competitors. Review collected by and hosted on G2.com.

Given my frequency of usage, I found the tool a bit expensive. Having the opportunity to select some options would be appreciated. Besides, I often spot discrepancies between our internal data and data showed by Similarweb, which can lead to some confusion and doubts on competitors data. Review collected by and hosted on G2.com.

The competitive insights are invaluable and oftentimes very persuasive in getting my client to take action. I am able to show estimated performance of competitors compared to my client, and oftentimes our clients will respond with how useful this data is - from AI insights to engagement rates and performance over time, this tool has it all. Review collected by and hosted on G2.com.

Sometimes the interface takes me a few minutes to find the feature I'm looking for. I also wish I could filter by specific URL vs. the whole domain. Review collected by and hosted on G2.com.

Similarweb is an incredibly comprehensive market intelligence tool, which is great for benchmarking website performance for our clients against industry competitors and whole industries. Each section of the platform has amazing features from Website Analysis to Website Segment Analysis, which gives details of how our clients are performing in markets around the world. Additionally, Similarweb has recently included a new Data Exporter tool, which is a game changer, allowing users to pull raw data in a much more time efficient way. Review collected by and hosted on G2.com.

Nothing, Similarweb has a great product roadmap and new features are constantly being worked on and implemented on a regular basis, which is unique to any tool I've used before. Review collected by and hosted on G2.com.