Avora Reviews & Product Details

You can’t optimize your business for maximum growth if you don’t know what’s helping (or hurting) your bottom line. As someone who really likes to nerd out on the numbers, I really like how you can subscribe to a specific metric that matters most to you and receive instant alerts when unusual things are happening that might be typically overlooked. This allows me to make smarter, informed decisions moving forward and learn what is or isn’t working best in my marketing efforts. Review collected by and hosted on G2.com.

Although the interface is very clean and easy to navigate, there is a slight learning curve to understand all of the various tools and options available to you. This is not a bad thing however, as the level of detail here can really allow you to dive deep into your metrics once you understand everything the software has to offer. Review collected by and hosted on G2.com.

Ability to join all my data sets in a fast and accurate way - creating my single customer view. Anomaly detection and root cause analysis are game changers - enabling the understanding of key metrics and why the might change - enhances forecasting ability and cuts analysis time enabling me to take action to drive revenue quickly.

The ability to share and collaborate on dashboards with teams is critical as well

The pricing is great - only paying for what you use. Review collected by and hosted on G2.com.

Its a great platform with strong technical capability - the only thing was bug surfaced connecting to our Redshift data warehouse due to something unique to our environment, but Avora solved this very quickly Review collected by and hosted on G2.com.

Within 24 hours Avora had answered clear questions about why our conversions had increased and how we could improve it. It found anomalies within the data on the first run and while some of these were known, there were many unknowns in there with the reasons generated by root cause.

It is our go to tool now to understand where we need to put our efforts.

The support crew helped us quickly get up and running.

The Snowflake setup took minutes

Nice UX, easy to navigate, fast interface and clearly answers my questions

It also highlighted data accuracy issues in our Snowflake data warehouse, so we used it for that purpose too. Review collected by and hosted on G2.com.

Would be great if we could assign tasks as a to do list.

We'd like to be able to overlay calendars but we are told this is coming soon. Review collected by and hosted on G2.com.

The speed at which Avora can let me know about anomalies in our data and the reasons why it happened and then being able to share those insights with colleagues to act on it.

The root cause cards have replaced my weekly reporting letting me know the top changes of the week to focus on

Easy to see how metrics are forecasting

Amazing support, really are an extension of our team Review collected by and hosted on G2.com.

Would like better integration to alerting systems outside of Slack/Teams so it can send to OpsGenie for example Review collected by and hosted on G2.com.

That the platform appeared to be all in one for accessing, transforming, and visualizing data. While it technically had a lot of potential, it was all unrealized due to numerous issues. Avora made significant efforts to address the issues at hand, but in the end, the opportunity cost of trying to work through and solve with them didn't make sense vs. moving to a partner better suited to our needs in Advertising. Review collected by and hosted on G2.com.

Onboarding. Data Accuracy. Speed. Platform UX. Labeling abilities.

1. Onboarding was an absolute nightmare. Everything we asked for when we started AVORA said "Sure, thats easy". Fast forward 9 months and we still haven't gotten the tool into teams hands, because the team they assigned to onboarding had no idea what they were doing. It took the CEO getting involved and them assigning their good analyst to the account in order to properly set up what we needed. The worst part was that we lost 9 months because they didn't assign the right person to our account.

2. Data accuracy. They struggled with this during the majority of the tenure we worked with them. Made the product functionally useless when you have to triple check every data point you get from it. They say this is due to limitations of outside data sources, but competitors have been able to solve the issues they ran into. Issues they insist are unsolvable.

3. Very very slow, difficult to navigate UX. Once we had all our data in here this thing crawled and crashed often.

4. No exports to data studio or key platforms, so you're stuck using the slow, half-working interface.

5. Weak labeling abilities. Review collected by and hosted on G2.com.

I love the sense of Self-serve within Avora. After setting up our database connection, we could get the data modelled the way we want it and easily available to create our own metrics from it. We are able to customise dashboards for each of our clients. We greatly appreciated Avora’s flexibility that allowed us to get some product features implemented within the application and that all our requests have been promptly dealt with. Review collected by and hosted on G2.com.

Because the features we were interested in were under development when we bought the software, we couldn't use it straight away. Once we started though the onboarding went really smoothly. Review collected by and hosted on G2.com.

The most helpful thing about Avora is the robust, reliable infrastructure they provide for the BI. With a smoothly and maintained database as the foundation, all further analysis and reporting as an analyst is a breeze. In addition, the analyst-defined business KPI's are easily monitored and disseminated to business users, providing autonomy and trust in the data.

Great customer service team very responsive for any of our requests. Review collected by and hosted on G2.com.

More internal education to get more business users in Avora, could have been done. Review collected by and hosted on G2.com.

The flexibility of the tool and the team at Avora has been the best asset for us. We explored various automation tools to help with an industry-wide issue, and chose to work with Avora due to their expertise and ability to customize.

We had a very specific use case needing to do regular updates in our billing platform based on 1st and 3rd party data. These updates can be automated thanks to RPA softwares like Dexi or UIPath. Our manual process moved to an automated one and Avora was very receptive on fine tuning the business logic all along the on-boarding stage. The fact that we could mutualise and connect the data from different systems in Avora as part of this process also opened us to new perspectives in terms of reporting. The self-serve features made it easy for us to get access to shape and get access to our KPIs in an instant.

We also appreciated the flexibility of the developers and customer success team. They happily agreed to be flexible to our workflows. We had 2x weekly meetings at first, then weekly check-ins. I found their weekly summaries and meetings very efficient. Review collected by and hosted on G2.com.

The Campaign Manager connector can be unstable as based on DCM reports API which are sometimes failing. Identifying what data is inaccurate with so many connectors will always be a risk. Having open communication and a reliable ticketing system with Avora helps us understand and resolve issues in a timely manner. Review collected by and hosted on G2.com.

Most BI platforms focus on pleasing either business customers (pretty interfaces, heavy investment in sales and marketing, targeting business users with messages that imply they can function without Technology teams) or Technology (access to complex functions, data processes, integrations, not necessarily 'business friendly'). Avora walks this line and is a tool that allows for heavy technical users to get their hands dirty, while at the same time being easy to use for business teams to create dashboards and identify insights. Review collected by and hosted on G2.com.

We have yet to make use of any of the ML modules, but that might just be because our data doesn't lend itself easily to use cases. I also wish we had more control of the colors of graphs. All line graphs start with a blue line, so if you have multiple cards with a single line, the lines will all be blue. Review collected by and hosted on G2.com.

Very versatile product with a wide range of connectors available. When connectors are not available Avora will seek workarounds and even consider developing a new solution

Centralised data sources and metric definitions have helped us to achieve better data governance which leads to more reliable insights

Good range of user access options to control data access throughout the organisation

The Avora team are very responsive and knowledgeable. The knowledgebase and service desk are great features of the product Review collected by and hosted on G2.com.

Dashboard load and filter application speed can sometimes be slow

A number of operations whilst building dashboard cards can not be completed in bulk making dashboard builds laborious at times

Would be useful to have a visualisation template to build cohort reports Review collected by and hosted on G2.com.