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Asana Reviews & Product Details

KY
Public Relations Specialist
Internet
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Asana?

I love how it constantly follows up with reminders and keeps me on my toes. Review collected by and hosted on G2.com.

What do you dislike about Asana?

Sometimes I find that tagging people in tasks doesn't notify them to follow up. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Ensuring our client-work never falls through the cracks. It's been great for that! Review collected by and hosted on G2.com.

Asana Overview

What is Asana?

Asana, a leading enterprise work management platform, is where work connects to goals. Over 169,000 customers like Amazon, Accenture, Morningstar, Anthropic and Suzuki rely on Asana to manage and automate everything from goal setting and tracking to capacity planning to product launches. To learn more, visit www.asana.com.

Asana Details
Product Website
Languages Supported
German, English, French, Italian, Japanese, Korean, Dutch, Polish, Portuguese, Russian, Spanish, Swedish, Chinese (Traditional)
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Product Description

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Headquartered in San Francisco, CA, Asana has more than 139,000 paying customers and millions of free organizations across 200 countries. Global customers such as Amazon, Japan Airlines, Sky, and Affirm rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns.

How do you position yourself against your competitors?

With Asana, organizations can orchestrate their work in a living system where everyone can see, discuss, and execute on company priorities.

Because Asana is so easy for users in any function to adopt, team members can get organized and start collaborating right away. And when chaos becomes clarity, everyone accomplishes more.

Along with helping any single team, Asana also brings disparate teams together. By eliminating silos, teams can do their best work and make the biggest impact together.

Asana is the only product to create organization-wide visibility. When you connect your organization's mission and goals to the underlying work, leaders can effortlessly track progress, identify risks, and pivot teams to achieve company goals.

Asana replaces anxiety and overload with confidence and flow. As our customers like to say, “If it’s in Asana, we’ll get it done.”


Seller Details
Seller
Asana
Company Website
Year Founded
2008
HQ Location
San Francisco, CA
Twitter
@Asana
122,452 Twitter followers
LinkedIn® Page
www.linkedin.com
3,803 employees on LinkedIn®
Ownership
NYSE: ASAN
Description

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Headquartered in San Francisco, CA, Asana has more than 114,000 paying customers and millions of free organizations across 190 countries. Global customers such as Amazon, Japan Airlines, Sky, and Affirm rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns.


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Recent Asana Reviews

Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
3.0 out of 5
"Reliable for task and project management, but room for improvement in high level overview and UX"
Asana makes it easy to stay on top of tasks and ongoing projects. The automation features are helpful for recurring tasks, and the integrations wit...
AP
Amanda P.Mid-Market (51-1000 emp.)
4.0 out of 5
"Organization is Key!"
On my team, we tell our stakeholders that "if it's not in Asana, it doesn't exist." And that is the truth because it is something I use every singl...
JP
Jazz P.Small-Business (50 or fewer emp.)
4.0 out of 5
"Organisation Heaven!"
I love the board view function so that I can clearly see what stage I'm at with each task and project. I use Asana every day for work and it's been...

Asana Media

Asana Demo - My Tasks
My Tasks is your one-stop-shop for viewing and prioritizing all of the work assigned to you.
Asana Demo - Workflow builder
Workflow Builder is a tool that makes it easy for teams to visually plan and set up start-to-finish workflows. It helps connect teams and coordinate work across stakeholders.
Asana Demo - Home 2.0
Home is your personal space in Asana to prioritize your day (or jump back in), see relevant snapshots from across the Asana Work GraphTM, and dive into the work that matters most.
Asana Demo - Board view
Organize work like sticky notes and track tasks through every stage. Boards help make your work processes more transparent.
Asana Demo - Goals
Connect your company goals and the work to support them in one place. You can see progress to keep teams on track. And teams can work smarter to get the right things done.
Asana Demo - Timeline view
See how all the pieces of your project fit together on Timeline, so you can keep work on track—even if plans change.
Play Asana Video
Play Asana Video
Play Asana Video
Play Asana Video
Play Asana Video

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Video Reviews

11,691 Asana Reviews

4.4 out of 5
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11,691 Asana Reviews
4.4 out of 5
11,691 Asana Reviews
4.4 out of 5

Asana Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
TC
Case Manager, Tech
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

Asana has an intuitive design that makes it easy to jot notes down on the go. This is great for notating one's own personal action items during meetings, or for writing tasks for the whole group to share collaboratively. The interface makes it easy to select who the task is assigned to as well as the due date in just a couple of clicks.

The global search feature is easily my favorite. This allows me to pull up any task with just a key word to quickly find what I'm looking for. Review collected by and hosted on G2.com.

What do you dislike about Asana?

While the check mark feature is great for checking off tasks, this can pose a problem for collaborative projects. While I may have completed a task for myself, I can't check it off only for myself without everyone on the team seeing it as checked off — even if they haven't completed the same task for themselves. However, this can be remedied by copying to project to one's personal Asana interface and checking it off there. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Asana ensures that all tasks can easily be organized, accounted for, and visualized for all involved parties to see (even just yourself!) Review collected by and hosted on G2.com.

WF
Warehouse Supervisor
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

I love how easy it has been to track my tasks and keep an eye on progress. It helps break down big projects into smaller, more manageable tasks and makes sure all parties know who is assigned to what task with high visibility. Review collected by and hosted on G2.com.

What do you dislike about Asana?

The only criticism I can think of, is that projects get a little buggy when multiple people are trying to edit something at once. I'd try to aim for a more stable experience in those moments. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Asana helps solve problems related to project management and team collaboration by providing a comprehensive suite of tools designed to organize tasks, track progress, and enhance communication among team members. It addresses challenges such as task overload, missed deadlines, and misaligned priorities by offering features like task assignment, deadline tracking, and centralized project visibility. This benefits me by streamlining workflows, ensuring that deadlines are consistently met, and fostering better teamwork efficiency. Additionally, the platform’s ability to provide clear oversight and real-time updates helps in maintaining productivity and reducing the stress associated with managing complex projects, ultimately leading to a more organized and effective working environment. Review collected by and hosted on G2.com.

KB
Consultant
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

My experience with the "Getting Started with Asana" live training was positive and informative. The session provided a solid foundation for understanding the core functionalities of the platform and how it can be effectively used for project management.

What I found most helpful was the clear demonstration of how Asana consolidates project communication in one central location. This feature appears to be a significant advantage for team collaboration and keeping everyone on the same page.

The various project views offered by Asana are also a definite plus. It's great that the tool caters to different work styles by allowing users to visualize project information in a way that best suits their preferences, whether it's a list, board, or calendar view. Review collected by and hosted on G2.com.

What do you dislike about Asana?

As for what I like least, I haven't had enough hands-on experience working within the tool yet to determine any specific drawbacks. I'm still in the early stages of exploring its features and functionalities. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Asana helps me understand how people manage work by showing how it solves problems like messy tasks and confusing communication. It keeps everything about projects in one place, making it easier to track progress and talk with teams, which beats using lots of emails. Review collected by and hosted on G2.com.

CC
DI Producer
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

It's the best, cleanest, and funnest UI. It's the easiest task-management software to teach my team and has a welcoming design. Review collected by and hosted on G2.com.

What do you dislike about Asana?

I am in the process of trying to sell my management on getting an asana description, and I'm always a bit hung up on the same things.

1. Colored text- This would be huge for helping to emphasize and highlight the body of tasks.

2. Multiple "Messages" tabs in a project - I want a place to track about daily updates, and I want a page for project specific messages.

3. Multiple "List Views" in projects, with the ability to change sections/fields - My tasks for a project may vary in what department handles them and the information I need for them.

4. Portfolios not showing specific tasks within a project - I want to see within the gant veiw of a portfolio exactly which milestones a project still needs to hit. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Having one place that archives specific details of tasks and makes them easy to duplicate and share, for projects with very similar needs. Review collected by and hosted on G2.com.

CB
Administrative Assistant
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

I've used Asana across multiple teams and project types, from marketing campaigns to product development. Compared to other project management tools like Trello, Monday, or ClickUp, Asana is my favorite-- especially when it is used to it's full potential. The best part about Asana is how it centralizes everything- tasks, files, conversations, deadlines - all in one place. Instead of wasting time digging through emails to Slack threads to figure out where things are at, you can just open Asana and get straight to work. It really helps to manage the sense of overhwelm. Review collected by and hosted on G2.com.

What do you dislike about Asana?

The biggest challenge isn't the software - it's the people. Getting buy-in from team members who have never used project management tools before can be tough. There's a learning curve, and some people resist the structure it introduces. They prefer using things like Google calendar, inbox, or paper lists to manage their tasks, and think that moving to a new platform creates more work. It's just not true, but a real obstacle to overcome. But usually once people are on board, the improvement in team alignment and productivity is noticeable. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Before using Asana, I often struggled with scattered communication, unclear responsibilities, and wasted time trying to figure out what needed to be done, when, and by whom. Important information was spread across emails, chats, documents, and meetings- making it hard to stay productive and aligned. Asana brings everything into one place- tasks, deadlines, files, updates, and communication. It gives me a clear picture of what's happening across projects without chasing people down or hunting for context. That clarity helps me prioritize better, collaborate more smoothly, and spend less time managing work, and more time doing it. Review collected by and hosted on G2.com.

TM
Personal Assistant
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

We've been using Asana as our primary project management tool, and it has truly transformed the way we organize and track our work. Its clean, intuitive interface makes it easy for team members at all levels to stay aligned on tasks, deadlines, and responsibilities.

One of the biggest strengths of Asana is its flexibility. Whether we’re managing complex architectural projects or handling day-to-day administrative tasks, Asana allows us to create custom workflows that suit each project's specific needs. The ability to view tasks in different formats—like lists, boards, calendars, or timelines—is especially useful for visualizing progress and adjusting priorities.

Collaboration has also improved significantly. Team members can comment directly on tasks, attach files, and update statuses in real time, which keeps communication streamlined and centralized. Notifications and reminders ensure that nothing falls through the cracks.

We also appreciate the individual calendars and workload views, which help us balance responsibilities across the team and keep everyone accountable without micromanaging.

Overall, Asana has become an indispensable tool in our workflow. It’s reliable, user-friendly, and continually improving with new features that help us stay productive and focused. Review collected by and hosted on G2.com.

What do you dislike about Asana?

everything is fine. I really dont have any bad thinks to say about it. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Lack of visibility into project progress: Before Asana, it was difficult to get a clear, real-time view of where projects stood. Now, we can easily track task status, deadlines, and responsibilities across multiple teams and projects in one place.

Scattered communication: Asana centralizes all project-related communication. Instead of digging through emails or messages, we have task-specific conversations, attachments, and updates all organized within each project.

Missed deadlines and unclear priorities: With Asana’s timelines, due dates, and priority settings, our team stays on track. It sends timely reminders and highlights overdue or upcoming tasks, which helps us stay proactive rather than reactive.

Lack of accountability: Assigning tasks to individuals with clear deadlines has greatly improved accountability. Everyone knows exactly what they’re responsible for, and nothing gets overlooked.

Difficulty managing complex workflows: Asana’s customizable structure—using lists, boards, or calendars—makes it easier to manage everything from simple to complex projects. We can also automate repetitive tasks, saving us time and reducing human error. Review collected by and hosted on G2.com.

BK
Senior Recruitment Team Lead
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

What I like most about Asana is how easy it makes it to stay organized and keep everyone on the same page. The interface is clean and intuitive, so even if you're new to it, it doesn’t take long to get comfortable. I love being able to switch between list, board, and calendar views depending on what I’m working on, and the ability to set up automations for repetitive tasks is a real time-saver. It also makes team collaboration seamless—you can leave comments, assign tasks, set deadlines, and everything stays in one place. Plus, it integrates with all the other tools we use, which just makes life easier. Review collected by and hosted on G2.com.

What do you dislike about Asana?

Nothing as such that I dislike about Asana Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Asana helps us stay aligned and organized across teams by connecting our OKRs, marketing calendar, product roadmap, and daily tasks in one place. It makes collaboration smoother, keeps everyone accountable, and ensures we’re all focused on the right priorities—without the chaos of scattered tools and missed deadlines. Review collected by and hosted on G2.com.

RR
Project Coordinator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
Rating Updated ()
What do you like best about Asana?

We chose Asana to take our project management to the next level. Our company is growing and now it's not enough to communicate via email or messengers. Now it's important to keep track of projects, see notifications about status changes, and respond quickly to changes.

The main mistake people make is that they don't learn the basic functionality and don't understand how to use features like Inbox, My Tasks, and Rules.

The program is also fast. The developers have thought for us about what we need to work and we don't need a lot of customization Review collected by and hosted on G2.com.

What do you dislike about Asana?

So far, I haven't found anything I don't like. The whole team needs to master the existing functionality first Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

We have a department that deals with operations in the Arctic - measuring ice thickness. We also provide training to the local community. We have more than 30 communities, and it all turned into a large amount of data with a bunch of separate folders, tables, and numbers. Asana allowed us to structure it into teams and corresponding projects. Now everyone knows where to look for information. No need to ask managers for anything Review collected by and hosted on G2.com.

RC
Program Evaluator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

The organizational features are excellent. You can group tasks into sections, use tags and custom fields for categorization, and create project templates to save time on recurring workflows. Notifications and inbox features are thoughtfully designed—not overwhelming, but effective at keeping you informed.

Overall, Asana makes it simple to stay organized, prioritize work, and collaborate across teams. It’s a great tool for teams of any size looking to boost clarity and efficiency without a steep learning curve. Review collected by and hosted on G2.com.

What do you dislike about Asana?

Nothing. I love Asana! I wish I could convert all of my colleagues to the platform. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Asana solves key challenges in project and team management by bringing clarity, organization, and accountability to collaborative work. It centralizes tasks, deadlines, and communication in one platform, reducing confusion and missed deadlines. With features like real-time progress tracking, automation, and integrations with other tools, Asana streamlines workflows and improves cross-functional collaboration—making teams more efficient and aligned. Review collected by and hosted on G2.com.

FH
Freelance Email Marketing Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

Asana has really helped me to manage my client work and keep track of everything within this side of the business. I couldn't run my business without it! Review collected by and hosted on G2.com.

What do you dislike about Asana?

I find it can be a bit clunky, there's a lot of great features but they lack depth. There's a few small but important features that are missing, like additional filtering on the My Tasks page, issues with repeating tasks when the task has sub tasks, etc. I found all of these issues come up as feature requests from people in the past but they haven't been implemented in years.

I'm still in the process of trying to figure out the best way to set it up for my business, but I do find there to be a lack of resources on specific use cases, so you're left to figure it out yourself. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

The management of client work and making sure everything is completed on time. Review collected by and hosted on G2.com.