Airtable Reviews & Product Details

I have found Airtable's interface to be very user-friendly. It has a powerful structure to take in and share out data in various formats. I like the different interfaces you can build off of 1 table. I appreciate the ability to have people fill out forms that load data into the tables without having to have a license for each individual who is filling out a form. Super easy to change data types, labels, and most everything in Airtable, but I also appreciate the warnings it gives if you're about to impact data in a different, linked base. Review collected by and hosted on G2.com.

We're still trying to figure out how best to link data between tables and bases. The other main challenge we have is figuring out what the primary key field should contain so that it is a unique id. Review collected by and hosted on G2.com.

Airtable is an amazingly versatile tool, and it brings the power of relational databases into both technical and non-technical users hands. I have many favorite things about Airtable, but for the purpose of this review, I will admit it to just two: automations, and linked records.

Linked records are perhaps the most important feature of Airtable. They are the backbone of a relational database, and the execution that Airtable employs is the best that I've seen for a consumer-facing product. It makes the process of keeping your data together, and related, simple, and easy. And then, once your data is linked, it opens up a whole world of possibilities with things like roll ups and look ups. It's an amazing feature.

Automations are close second. This functionality in the air table effectively brings your app to life, and makes it a real, living, breathing application. It allows you to make your app behave according to rules that you define, and allows your data to interact with other apps and services outside of Airtable. Automations can serve as the bridge between your data and external apps, making it even more useful.

I highly recommend Airtable for people who want to have a single source of truth for their collected data. Review collected by and hosted on G2.com.

There are many, many things that I like about Airtable, and only a few that I don't. When you become an Airtable power user, you start to notice the limitations of some of the core functions of Airtable. For example, while the formula field is one of the most powerful in the app, the formulas that you can use in it are somewhat limited, especially compared to something like Microsoft Excel.

Further, there seem to be some arbitrary limitations built into Airtable that just don't make any sense to the end user. For example, in automations, you can currently only use a repeating block or a conditional block and not both. This makes no sense to me, and I wish that you could use them in combination with each other, which would make the whole application even more powerful. Review collected by and hosted on G2.com.

Airtable is an excellent data store that combines spreadsheet simplicity with app-like functionality, making it highly flexible for a variety of use cases. Its ability to integrate automations both within the platform and with third-party services greatly expands its versatility for different workflows. I find Interfaces especially useful for building dashboards that colleagues can interact with or edit, depending on permissions you set. One of my favorite features is Airtable’s robust API, which allows me to easily augment and manipulate data through code. I also love the automations feature, which enables me to trigger actions immediately based on form submissions, record updates, or scheduled intervals. Review collected by and hosted on G2.com.

However, Airtable may not be the best fit for projects involving large datasets, as record limits can become a bottleneck depending on your needs. I wish there was an option for email alerts when automation run limits are reached, ideally with the ability to notify specific stakeholders, rather than relying solely on the dashboard. When working with the API, the need to pause between data operations due to batching limitations can also slow down processes; sending, updating, and retrieving more records at once would be a huge improvement. Additionally, I wish automations offered a native option to delete records directly, instead of requiring workarounds like scripts or API calls. Finally, the current way Airtable handles automation errors could use some fine-tuning; what would be great is a dashboard with visibility into failed runs—like a grid view showing the time of failure, verbose error logs, automation trigger sources, and mass re-run capabilities—would make troubleshooting much easier. Review collected by and hosted on G2.com.

I joined my current company in May of 2024. This is a small business that runs large scale events and uses Airtable to keep track of all event details. By July of 2024 (merely a month and a half after starting), I was fully functioning as an Administrator and User of Airtable. I use Airtable every day to track progress on our events, build and monitor budgets, take in guest, volunteer and staff data, and so much more. In addition, the Airtable resources and training tools have helped me to get up to speed, and when I need to learn something new, or want to know if I can do something outside of the box, it is really easy to find answers. Review collected by and hosted on G2.com.

I have enjoyed the periodic webinars that share new features, but sometimes the features are not fully helpful. Most recently I attended a webinar on the AI Assistant. The hype was so exciting, but when I started to use it, I found it to be quite daunting and not fully functioning as the webinar showcased. I hope these features will improve soon because the concepts/ideas are great! I have a very specific use case that I am hoping it will help me build in the future! Review collected by and hosted on G2.com.

Airtable, in many ways, is like a simplified Excel. However, the interface is intuitive and easy-to-use, so gleaning information out of raw data is simple. I'm impressed by it's versatility, as well. Initial implementation was fast and easy, and finding additional support services has been great. We use if for everything from basic office metrics to analyzing survey information to tracking ongoing projects. The addition of some AI as well as interface support has been welcome and useful. We've not graduated to much heavier use, including integration with some of our existing system, and working on automation to improve both our use and data integrity. Review collected by and hosted on G2.com.

While simplicity and flexibility is its strength, it can be somewhat "too simple", not providing more flexibility and power of some advanced calculations or more flexible/advanced charting options. Review collected by and hosted on G2.com.

Once I was able to understand how Airtable is able to take simple data, and then filter it into views of information that can tell you insightful stuff: like, how many projects a designer has at any given time, how much time is being wasted on edits, how many projects actually help us hit our goal - it became a game changer. Customizing the data to show you what you need to know is pretty easy once you get the hang of it. Review collected by and hosted on G2.com.

I'm still trying to get the hang of building and using Interfaces. It's a little hard when I don't have tons of time to just sit and experiment until I get something right. More templates for various job roles (like a multimedia creative director - hint, hint) would be awesome. Review collected by and hosted on G2.com.

Airtable allows you to create workflows and organize data the way you want for your project. I use it to manage teams, contacts and raw data, like notes, for television production. It's so great to not have to mash up several different cloud apps (like Google + Office 365 + whatever that new hire happens to have installed). This is truly an all-in-one platform with so many features that I haven't even scratched the surface after months of usage. Review collected by and hosted on G2.com.

Exporting data can be cumbersome and not intuitive. The mobile app needs some love, as it takes a lot of taps to get to the data/tables you use most often — let me favorite tables! And most of all, the inability to merge fields is a huge blind spot. Review collected by and hosted on G2.com.

Airtables great for data tracking, recording, and it has an awesome UI. Its simple and easy to learn, its automations are powerful and can do so much. My favorite thing about it would be the linking of tables because it allows for lookup fields which helps segment data so well. Review collected by and hosted on G2.com.

Downsides are few but they're there. One issue for me is how some automatons can't pull from certain fields. Often I'll have to create a new formula field that's just '={field]' for the automation to be pointed at in order for it to work. automations also can't delete records, which would be helpful. We try to use Airtable as a pseudo BI interface, but when we're storing data for a record for a particular date, it boxes us into that date. We can try to aggregate that info in other formula columns, but that makes it hard to filter for non-advanced users. I know the data is static but if there was a way to add some level of dynamic to it based on a date field or a specified user input, that would be incredible. Review collected by and hosted on G2.com.

If I’m curious about a topic or have an idea I want to explore, the first place I go is Airtable. I’m not a data scientist—I work in marketing—Airtable strikes the perfect balance of accessibility, flexibility, and power for my role. I’ve used it to spin up everything from proof-of-concept projects to public, production-ready tools in under a week.

Airtable excels at managing structured data, enabling workflow automation, and offering intuitive visualizations—in a way I haven’t encountered with other tools in this space. It empowers non-technical users like me to build powerful solutions without needing a developer. Review collected by and hosted on G2.com.

Sharing interfaces, views, or forms with coworkers who don’t have an Airtable account is frustrating. I understand the business model behind gating these features, but it creates a barrier to entry that many of my colleagues aren’t willing to cross. Review collected by and hosted on G2.com.

The relational database. The ability to create relationships between multiple data sets in either the same table or another table in my base is what makes Airtable the essential tool that it is for my work as a video editor and asset manager. Before Airtable the question "how many videos do you have which mentions x, y, or z" would take me a full business day to answer. With Airtable it can take seconds. I also love Interfaces. I work with many colleagues who are not video professionals and need visual aids to help them understand video analytics, engagement data, the production process. The easy-to-create visuals available through Interfaces and made me a hero in more than one meeting. Speaking of easy, Airtable is incredibly intuitive and easy to use and feature packed. There's never been something I've wanted to do with my data that Airtable couldn't achieve and achieve easily. I should also mention that I use Airtable every day at work to map out production schedules and manage asset libraries. Review collected by and hosted on G2.com.

The mobile app. I've been waiting for years for it to become useful and include a thoughtful design, and it hasn't changed since I started using Airtable in 2018. A lot of white, useless space. I'm also not a fan of how Airtable is implementing AI with "AI tokens." They make me afraid to use the AI features in Airtable for fear I'll exhaust my team's tokens, cost us more money, etc. So, I don't use them. I wish AI was just included in plans and not made available via an awkward, convoluted Add On. Review collected by and hosted on G2.com.