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Brevo Marketing Platform Reviews & Product Details

MP
Founder
Small-Business(50 or fewer emp.)
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Review source: G2 invite on behalf of seller
Incentivized Review
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What do you like best about Brevo Marketing Platform?

The price can not be beat and the ease of use. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

A few of the instructions are oddly worded... Review collected by and hosted on G2.com.

Recommendations to others considering Brevo Marketing Platform:

I would switch from constant contact, mailchimp right away... at least try it out. You will save money without compromising Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

It us low priced which has helped me build up a customer base without spending hundred of dollars each month to do that. Review collected by and hosted on G2.com.

Response from Erin McKeeby of Brevo Marketing Platform
Original

Hi Marv,

Thanks for sharing about your experience with SendinBlue. We appreciate it and are glad to hear that our platform has been a good fit for your needs!

We're always seeking to create the best experience for our users. If you're open to providing additional feedback, would you send us a note (to erin@sendinblue.com) and let us know which instructions seemed odd to you?

Thanks for using SendinBlue and we appreciate your feedback!

Best,

SendinBlue

Brevo Marketing Platform Overview

What is Brevo Marketing Platform?

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitable for companies of all sizes. Build lasting customer relationships with Brevo's flexible toolkit. Products range from marketing to sales, chat, and transactional emails. Choose what you need — and only pay for what you use. Here are just some of the things you can do with Brevo: - Run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads - Trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs - Automate marketing activities to deliver the right message at the right time, and efficiently manage your audience - Reduce the number of marketing and sales apps — and get a full view of customer interactions with tools that talk to each other - Engage customers in real-time and reply to FAQs 24/7 with live chat and chatbot - Track leads, automate tasks, and schedule meetings with the Brevo Sales Platform - Connect your e-commerce store to track web sales and use the Retention analysis to improve your marketing strategy. - Talk to customers anytime, anywhere with Brevo’s cloud-based phone system Learn more and start for free at https://www.brevo.com/products/marketing-platform/ Get a custom quote: https://www.brevo.com/plus/contact/

Brevo Marketing Platform Details
Product Website
Languages Supported
German, English, French, Italian, Portuguese, Spanish
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Product Description

Easily manage your marketing campaigns, transactional emails, and SMS messages all in one simple and powerful platform.

How do you position yourself against your competitors?

What makes us different? Brevo is powered by our world-class customer happiness team and we offer pricing plans guaranteed to make you smile. Our platform combines a robust suite of services within a single, user-friendly solution.


Seller Details
Seller
Brevo
Company Website
Year Founded
2012
HQ Location
Paris
Twitter
@brevo_official
15,890 Twitter followers
LinkedIn® Page
www.linkedin.com
788 employees on LinkedIn®
Description

Brevo (Formerly Sendinblue) is the only all-in-one digital marketing platform that empowers businesses to build customer relationships through end to end digital marketing campaigns, transactional messaging, and marketing automation. Unlike other marketing solutions built for enterprise-level budgets and expertise, Brevo (Formerly Sendinblue) tailors its all-in-one suite to suit the marketing needs of growing SMBs in tough markets.


RK
Overview Provided by:

Recent Brevo Marketing Platform Reviews

Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Very cost effective, reliable, and easy to use"
Best affordable prices for larger volume emails. Much below all major players. Soft regulations and Easy to use, good customer support.
SG
Simone G.Small-Business (50 or fewer emp.)
5.0 out of 5
"Best Email Marketing Software We Have Tried"
First of all the ease of use of the platform has been great for us, whenever we have had an issue we created tickets and the customer support deals...
BG
Brianna G.Small-Business (50 or fewer emp.)
5.0 out of 5
"Easiest Email!"
I like that I can pull together a nice looking mass email in 10 minutes or less.

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2,314 Brevo Marketing Platform Reviews

4.5 out of 5
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2,314 Brevo Marketing Platform Reviews
4.5 out of 5
2,314 Brevo Marketing Platform Reviews
4.5 out of 5

Brevo Marketing Platform Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
CG
Owner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brevo Marketing Platform?

Brevo bills based on total email sends rather than by total contacts, making it a much more affordable option than much of the competition. I also like that the company's customer support is very responsive and easy to contact compared to the previous email service I used. Brevo made it very easy to switch everything over. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

The biggest pain point so far seems to be process for adding new individual contacts. Because Brevo offers many features beyond emailing, it means that adding a new contact involves a lot of data fields that I don't need. It would be better if there was a way to edit which fields are shown in the add contact view, such as a service like Hubspot offers. Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

Brevo allows me to reach customers directly through email marketing. It lets me create email templates to give the emails I send a more professional appearance and one that matches our design in other places, like our website. Review collected by and hosted on G2.com.

AK
IT Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brevo Marketing Platform?

Brevo's email marketing platform has impressed us with its ease of use and rich features. The templates they offer for customizing our marketing emails are very practical and look professional. The ability to create automated email flows has helped us strengthen our relationships with our customers. Especially thanks to the segmentation features, we can offer tailored content to our target audience. The statistics and reporting tools also make it easy for us to understand the performance of our campaigns. Thanks to CRM integration, we can manage our customer data on a single platform, which has made our business processes more efficient. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

While we are generally very satisfied with the Brevo platform, we would like some advanced reporting features to be more detailed. Sometimes some features in the user interface can be a bit complex, and having more training materials would be beneficial, especially for beginners. Additionally, more flexibility could be provided during the customization of email templates. Apart from these, we are quite satisfied with the platform's performance. Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

Brevo Marketing Platform has solved numerous challenges we faced in our email marketing process. First, it resolved our problem of managing customer communications in a centralized system. We can now automate marketing campaigns from a single platform that we previously conducted through various platforms and manual methods.

It has particularly helped us overcome challenges in customer segmentation - we can now group our customers based on their behaviors, preferences, and interaction history. This gives us the ability to deliver more personalized content, which has resulted in significant increases in our open and click-through rates.

Additionally, thanks to Brevo's CRM features, we've eliminated the communication gap between our sales and marketing teams. All customer data now resides on a single platform, strengthening collaboration between teams. This integration has enabled us to better understand the customer journey and optimize our sales process.

As a result, with Brevo, we've increased the efficiency of our email campaigns, improved our customer conversion rates, and significantly reduced the time we spend on marketing processes. This gives us more opportunity to focus on business development and strategic planning. Review collected by and hosted on G2.com.

DR
Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brevo Marketing Platform?

I’ve been using Brevo for email marketing and CRM, and it’s been a game-changer for our team. The platform is super intuitive, even for non-tech users, and gives us everything we need to manage campaigns, automate emails, and track performance — all in one place.

What I really love is how easy it is to build templates, segment audiences, and set up automations without needing a developer. Their email deliverability has also been solid, and the analytics dashboard gives clear insights we actually use.

We’re using Brevo for:

Email Marketing

Transactional Email

CRM

Template Builder

Email Deliverability

Testing & Optimization

Support has also been great — responsive and helpful whenever we had questions. Highly recommend it for any small-to-mid-sized business looking for a reliable email marketing and CRM tool. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

I wish there was a simpler way to send a campaign to a single user without having to create a segment. (maybe that exists but I haven't found that yet).

I always have to save a single user as a segment in order to have that user be in a list. That's really the only thing I dislike so far. Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

Brevo helps us centralize our email marketing workflows into one simple platform. Before using Brevo, we were using multiple tools for email campaigns, contact management, and automation, which made everything slower and more disconnected. With Brevo, we can build and schedule campaigns, manage our audience lists, automate follow-ups, and track results all in one place. Review collected by and hosted on G2.com.

JF
Business Partner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Translated Using AI
What do you like best about Brevo Marketing Platform?

The combination of advanced automation tools with an intuitive interface allows us to design multichannel campaigns (email and WhatsApp), activate flows according to user behavior, and work with dynamic segments in a simple way. It is ideal for scaling without losing personalization, which is key in our customer experience-focused marketing strategy. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

In some cases, integration with certain external tools requires additional steps or custom developments. We have also encountered limitations in advanced form editing or customization of certain automated triggers. Even so, the technical support has been quick and effective. Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

Brevo helped us solve a common problem in many companies: the lack of coordination and personalization in multichannel campaigns. Before, it was complex to integrate email marketing with WhatsApp, automate flows according to behavior, and keep segmentations updated. With Brevo, all of that became more agile and centralized, which resulted in more conversions, less manual work, and a better experience for our leads and customers. Review collected by and hosted on G2.com.

NS
Author and Sole Proprietor
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brevo Marketing Platform?

I find that Brevo's email marketing platform is very intuitive and easy to use. I've created automations, connected it to my website, and built several lists and segments with no trouble figuring out the platform and software.

I'm currently launching a book, and I'm on Brevo almost daily. Even when not launching, I check it out and send email campaigns 2-3 times a month, so it's really east to begin. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

I wish I could get at least 1 landing page at a lower price. Having landing pages only be available for the top tier, which I can't currently justify paying, meant I needed to do some laptop gymnastics to make things work. Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

I needed to build an email list, and I'm able to do that easily. I have automations that only took a day to build and test, so I can throw people into the list and I know they're receiving the automation without issues. I did have a brief problem, but they were able to help me right through it, even sending me a video so I could see the process they took to discover the issues and fix it. Review collected by and hosted on G2.com.

VR
Business owner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brevo Marketing Platform?

I have just started a business and I'm very new to email marketing and it has been very overwhelming to start working with emails! But, using Brevo has been making the learning curve easy. The interface is simple enough to understand and the help I have got from support team and the FAQ section has been excellent. For someone learning, I have found this to be easy and I can see myself using it as I scale my business. It has also been easy to integrate into my Wordpress website, and that has been a blessing because it takes a lot of the work out. I still need to work things out for my business but I'm confident that the platefor will make it easy to implement my strategies and attain my goals. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

As a brand new newbie in the business world, I have found the interface to not be very intuitive, but as I'm learning this is fixing itself up. This outweighs everything it has been able to provide me so far! Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

Delivering emails to suscribers - it's making it very easy and very digestable! Review collected by and hosted on G2.com.

IN
Gérante
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Translated Using AI
What do you like best about Brevo Marketing Platform?

I use Brévo for sending transactional emails and newsletters. The application is perfect for my business which is in development. It is possible to send 300 emails per day and that is already substantial. It is possible to make contact selections with multiple parameters to best personalize the target. I recommend it 100%. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

For the first steps with Brévo, it is crucial to carefully consider the desired categories. For my part, it took me a little time to understand how Brévo works. I did not find many tutorials on YouTube. For those who are not comfortable with computers, I recommend a small training session with a freelancer for initiation and setup. Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

Huge time saver for sending transactional emails.

Tracking allows monitoring of sending failures or incorrect addresses.

Writing newsletters is also simple, with an option for responsive design. Review collected by and hosted on G2.com.

MM
Founder & CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brevo Marketing Platform?

I’ve been using Brevo for automating email campaigns to both customers and personal trainers, and I couldn’t be happier with the results. The platform is incredibly easy to set up, and the user-friendly interface makes managing campaigns a breeze. It allows me to efficiently stay connected with our community, and the automation features save me a ton of time. Highly recommend it for anyone looking for a reliable email marketing platform! Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

While I really appreciate the email automation features of Brevo, I haven't set up the SMS functionality yet. The process seemed a bit time-consuming, and I haven't had the chance to fully dive into it. I hope it becomes more streamlined in the future. Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

Brevo has significantly streamlined our communication process. It automates the sign-up flow for both customers and trainers, saving me a lot of time that would otherwise be spent on manual tasks. This ensures that we can focus more on growth and less on administrative work. Review collected by and hosted on G2.com.

DD
Leiter
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Translated Using AI
What do you like best about Brevo Marketing Platform?

I actually really like almost everything about Brevo. Before I ended up at Brevo, I switched providers every few years because something didn't work and the conditions changed. I was never really satisfied anywhere. Brevo is now my home, where I feel completely comfortable. I appreciate creating the emails - it's easy, modular, and constantly being developed further - even though everything is already really good. I also use the automation - it works perfectly. The support is fast and always helpful.

I rarely give such enthusiastic feedback because I am critical. But as I write it, it is indeed true, and I have already recommended Brevo and would always do it again.

By the way, one aspect I find important: The server locations are within the EU - this is important to me and to my readers as well.

So anyone looking for a functional and non-annoying email program for their own newsletter is in the right place - especially but not only for those who want little to do with technology, who just want it to work. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

There are aspects of automation that could be solved more elegantly and better. I also miss the possibility for users to add or change their data – or have I simply not found it? Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

It solves the problem of easily and reliably creating and sending newsletters. Additionally, it helps to create and offer email seminars. Review collected by and hosted on G2.com.

JV
CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Translated Using AI
What do you like best about Brevo Marketing Platform?

Brevo has been a great ally in our email marketing strategy. The platform is intuitive, offers powerful automations, and allows for easy creation of personalized campaigns. The segmentation options are excellent, and the analytics provide clear insights into campaign performance. Additionally, the delivery of emails is very reliable, ensuring that our messages reach the audience without issues. Review collected by and hosted on G2.com.

What do you dislike about Brevo Marketing Platform?

Although Brevo has many excellent features, the usability of the email editor could improve. Sometimes, the design of the emails gets misconfigured, the platform becomes a bit slow, and this makes the creation process difficult. If the editor were more agile and stable, the experience would be even better. Review collected by and hosted on G2.com.

What problems is Brevo Marketing Platform solving and how is that benefiting you?

Brevo has allowed us to manage our email marketing strategy more efficiently and professionally. Thanks to its platform, we can better segment our audience, automate campaigns, and optimize communication with our clients. This has helped us increase the open and conversion rates, as well as improve the loyalty of our community.

The ability to schedule sends, personalize emails, and analyze in detail the performance of each campaign has made it easier for us to make data-driven decisions, thus optimizing our time and resources. Review collected by and hosted on G2.com.