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Delacon Reviews & Product Details

Delacon Overview

What is Delacon?

Delacon is a leading global provider of call tracking solutions that empowers businesses to enhance their marketing performance through comprehensive phone call tracking and analysis. Our platform captures crucial data, including the sources, campaigns, and keywords that generate phone call leads. This enables businesses to gain valuable insights into customer behavior, measure return on investment (ROI), and refine their advertising strategies. With seamless integration into top analytics tools and marketing platforms, Delacon delivers actionable insights that drive informed decision-making and foster stronger customer engagement.

Delacon Details
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Product Description

Delacon is a leading global provider of call tracking solutions that empowers businesses to enhance their marketing performance through comprehensive phone call tracking and analysis. Our platform captures crucial data, including the sources, campaigns, and keywords that generate phone call leads. This enables businesses to gain valuable insights into customer behavior, measure return on investment (ROI), and refine their advertising strategies. With seamless integration into top analytics tools and marketing platforms, Delacon delivers actionable insights that drive informed decision-making and foster stronger customer engagement.


Seller Details
Seller
Delacon
Year Founded
1996
HQ Location
Sydney, Australia
Twitter
@Delacon
128 Twitter followers
LinkedIn® Page
www.linkedin.com
19 employees on LinkedIn®
Description

Delacon is a global pioneer in call analytics, specializing in enhancing marketing strategies through advanced call tracking solutions. With a focus on maximizing the value of phone leads, Delacon's technology integrates seamlessly with various marketing platforms to provide detailed insights into customer interactions and campaign effectiveness. Their solutions help businesses to optimize advertising spend, improve sales conversions, and refine customer service strategies. Delacon is dedicated to empowering organizations with the tools needed for effective communication analysis and data-driven decision-making.


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Recent Delacon Reviews

Verified User
A
Verified UserEnterprise (> 1000 emp.)
4.5 out of 5
"Professional call tracking and managemenet"
They have a range of complementary technologies that combine to provide a comprehensive and holistic solution for all call management and tracking ...
BL
Boris L.Small-Business (50 or fewer emp.)
3.5 out of 5
"A powerful call tracking solution that could do with a facelift"
The Delacon platform does what it promises - reliably provides call tracking capabilities for your inbound marketing campaigns, with the add-ons on...
AG
Anant G.Enterprise (> 1000 emp.)
4.5 out of 5
"This platform provides a rich analytics in detail insights which will help the client prosper"
Report automation and monitoring performance.

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Video Reviews

4 Delacon Reviews

4.1 out of 5
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4 Delacon Reviews
4.1 out of 5
4 Delacon Reviews
4.1 out of 5

Delacon Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
This product has not yet received any negative sentiments.
G2 reviews are authentic and verified.
Verified User in Retail
AR
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Delacon?

They have a range of complementary technologies that combine to provide a comprehensive and holistic solution for all call management and tracking requirements. They're very easy to work with and proactive in offering assistance. Review collected by and hosted on G2.com.

What do you dislike about Delacon?

For a period of time response times were extended due to limited resources but this has been addressed. Review collected by and hosted on G2.com.

What problems is Delacon solving and how is that benefiting you?

Delacon helps us measure conversion from seeing an ad to making a call, allowing us to optimise our marketing spend based on results. They also provide call recording and analytics solutions. Review collected by and hosted on G2.com.

BL
Co-Founder / CEO - Digital Marketing Strategist, Consultant and Fractional / Virtual CMO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Delacon?

The Delacon platform does what it promises - reliably provides call tracking capabilities for your inbound marketing campaigns, with the add-ons one would expect from a call tracking provider these days. They also provide a decent analytics platform, all at a reasonable price. Review collected by and hosted on G2.com.

What do you dislike about Delacon?

Everything about Delacon feels... well, outdated. From their website to their analytics platform to how they provide customer service. Out-of-the-box integrations are minimal, although Delacon will help with API integration. Looking at just about any competitor, it makes them look like they've fallen behind and a long way from catching up, despite the solid and rich feature set.

Communication was sometimes relatively poor, requiring a lot of chasing and explanations provided were certainly not explaining the technical in layman's terms.

' Review collected by and hosted on G2.com.

What problems is Delacon solving and how is that benefiting you?

Delacon worked with our agency on a sophisticated lead-to-sales project, showing their willingness to go above and beyond to help a customer, as the project was way beyond the scope of their standard service. There was, however, a lot of stopping and starting, with poor communication both from the Delacon team and what it seemed like amongst their teams. The call tracking worked as advertised, and there are no complaints there. As long you stuck to the 'happy path', things moved smoothly. As soon as you veered off it, however, the wheels seemed to come off, and the company culture also reflected this dynamic. Review collected by and hosted on G2.com.

AG
PM
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Delacon?

Report automation and monitoring performance. Review collected by and hosted on G2.com.

What do you dislike about Delacon?

Dashboards can be improved a little bit. Review collected by and hosted on G2.com.

What problems is Delacon solving and how is that benefiting you?

It is helping in do analytics and tracking client calls Review collected by and hosted on G2.com.

SP
Founder, Owner
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
Rating Updated ()

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