Brand24 Reviews & Product Details

What I like best about Brand24 is how quickly and accurately it provides real-time insights into online conversations. The sentiment analysis and mention tracking help me stay on top of my brand’s reputation, while the clean and intuitive dashboard makes it easy to understand the data and take action when needed. Review collected by and hosted on G2.com.

There’s nothing I dislike about Brand24. It works exactly as expected and continues to deliver valuable insights without any issues. Review collected by and hosted on G2.com.

The most useful aspect of Brand24 was not only its ability to monitor all mentions and interactions live, but also to interpret them along with AI to understand their true impact. On the other hand, it is also worth highlighting that the assistance from the Brand24 staff is a great advantage, as it provided us with instant solutions and the necessary confidence to understand the tool deeply. 10/10. Review collected by and hosted on G2.com.

Probably, the capacity of AI will be updated over time and with it, its ability to interpret long prompts more effectively will increase. Review collected by and hosted on G2.com.

The software is easy to use, they have decent guides and help docs, and the support is stellar. A very good app for tracking mentions. Lots of filters to hone in on the results that matter. Review collected by and hosted on G2.com.

I wish there were a "pause account" option. We only use it when a client requires this specific service which is somewhat infrequent, so I wind up cancelling and reopening once or twice per year. Support folks are really good about cancel/reopen assistance, no friction or resistance. Review collected by and hosted on G2.com.

We're able to quantify and tailor strategy. Review collected by and hosted on G2.com.

No issues at this time with reporting or information. Review collected by and hosted on G2.com.

The current universe of media involves an ever-increasing number of channels, platforms, and media variety: digital, print, audio, video, and – often – a combination of moree than one. Keeping track of potential sources of content is a challenge met either by allocating tedious, time-consuming human hours pouring over the minutiae of detailed channels, or integrating Brand24 in the mix. Fortunately Brand24 ability to save us many hours of work has become a critical compoennt of our repoutation management capability, without which we would not be as informed as we now are. Review collected by and hosted on G2.com.

There is always the possibility that Brand24 could have overlooked a channel or source in the barrier-free realm of social media, but that less of a risk. Review collected by and hosted on G2.com.

This tool provide the necessary configuration to allow you to gather and analyse mentioned from the internet. You can filter by date, source, location and others.

I've also seen the platform is being improved with new features such as advanced analytics. Review collected by and hosted on G2.com.

Some improvements can be considered to enhance the usability:

1) Allow mutting of author for Instagram. At the moment, we can only mute the entire site (Instagram.com) which is not practical.

2) Interface can be improved in terms of user-friendliness

a) Create depth or impose different colors for selected mentions.

b) Selected posts (to be deleted) would go missing when another action is carried out such as mutting a mention. The selection of mention will need to be performed again.

3a) To lift the current limitation on "Excluded Keywords"

3b) Enhancement of "Excluded Keywords" interface. Currently, the field is a single text field, so viewing of "Excluded Keywords" are difficult.

3c) Improvement on "Excluded Keywords" to allow "GLOBAL" and "KEYWORDS" SPECIFIC. Review collected by and hosted on G2.com.

We use it to examine our customers NPS based on thier social media. WHich we can Social Medeia Sentiment Score (SNSS) . Which when added to traditional Survey data, we get a much better view of brand perception. More accurate. Brand24 is outstanding for this. The best actually. This allows us to create successful brand campaigns that allow our customers to both increase NPS as well as their positive brand perception. It is easy to use, the data is an invaluable tool to helping our customer base. Review collected by and hosted on G2.com.

We use this extensively, and issue it may have had are already resolved. Brand24 listens to client feedback positvely, which is refreshing in this day and age. Review collected by and hosted on G2.com.

Definitely it's cost-efficiency! There are a number of media monitoring agencies out there that charge for hefty prices for the same services (and more!) that you can get with Brand24, all you have to do is learn how to navigate this social listening tool and make it work for you and to your brand's advantage. Review collected by and hosted on G2.com.

Probably the limited number of projects one can make or monitor. It would help if it could be more so a brand can monitor as many of its industry competitors. Review collected by and hosted on G2.com.

Brand24 helps us optimize our time spent with social listening. We don't have to collect mentions manually anymore. It also helps with organization. It has some pretty cool features for filtering and configuring the projects so the mentions collected will be the most accurate possible.

It is easy to implement integrations and the customer support hasen't let me down yet. Review collected by and hosted on G2.com.

It stores collected mentions for only about a year, so if you aim to save historical data, Brand24 is not it. Review collected by and hosted on G2.com.