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Terminus is a multi-channel ABX platform fuelled by proprietary data. We are now part of DemandScience.
With real-time intent signals and precise segmentation, your marketing and sales teams stay aligned to sustain momentum and progress deals forward, through the funnel. Through ads, web personalisation, chat and email signature marketing, Terminus lets your surround target accounts with personalized touchpoints. Our engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams.
We have the proprietary data, the flexible platform and the experts you need to build a scalable pipeline engine that turns GTM efforts into predictable revenue.
DemandScience is a leading B2B revenue intelligence and demand generation company that accelerates global growth for clients. The merging of Terminus's ABX platform with DemandScience creates a global B2B revenue marketing company with a next generation account-based experience (“ABX”) platform and omni-channel solutions that enable marketers to accelerate every point along the buying journey.
Terminus is the most complete ABM platform available. Find the right audiences, get relevant messages in front of them across every channel, bring your sales team along for the entire revenue journey, and measure performance on everything – all from one place.
How do you position yourself against your competitors?
Key benefits of Terminus:
- Quality, relevant intent signals from Bombora, the leader in B2B intent data
- Account and contact discovery for best-fit, non-CRM accounts showing in-market signals
- Account identification and scoring for unknown accounts
- Intelligent account and contact data, with human curation
- Your first-party CRM and MAP data
- Relationship, behavioral, engagement, and firmographic data
- Leverage the best data, channels, and analytics in one cohesive ABM platform
- Proactively identify and segment your target accounts
- Unify first- and third-party data for fit, intent, engagement, and more
- Salesforce integration to create dynamic audiences in Terminus based on criteria from your CRM
- Engage the entire buying committee with ABM through digital display ads
- Unlimited synced LinkedIn audiences
- Track account-level website engagement and share actionable insights with sales
- Impressions, clicks, and media spend by account
- Marketing impact reports on generated pipeline and revenue
- Reporting on how accounts, opportunities, and campaigns progress to closed-won
With proprietary data and omni-channel activation like events, content, programmatic and chat, we cut through the noise to reach entire buyer groups, driving engagement and impact across every stage of the funnel. DemandScience empowers you to generate demand from target accounts at scale. Our flexible technology, embedded data, and team of experts help you build a predictable, scalable pipeline engine that takes the guesswork out of turning GTM efforts into consistent revenue.
Easily track performance metrics and uncover trends across account segments. The customizable ABM Dashboard keeps every member of your team on top of the numbers and gives your executives an easy way to visualize ABM’s impact on revenue.
Get in front of buyers, whether they’re at home, on the road, or in the office, with industry-leading targeting capabilities and customizability. Manage ad tactics down to the account level, with in-depth insights on spend, account coverage, creative performance, and click-through rate.
Use Terminus Ad Insights to tie ad spend back to metrics that matter like pipeline and revenue influence. See the impact of your advertising on accounts that are visiting your website and engaging with marketing and sales programs. Easily access action-oriented metrics to create more spend effici...
Terminus Data Studio uses our B2B Account Graph to automatically ingest your first- and third-party data to deliver a complete picture of your target accounts. You can use this data to create and manage target account audiences for all of your account-based marketing and sales programs across mul...
Measure your multi-channel ABM programs alongside the rest of your marketing strategy to show how your team is impacting pipeline and revenue. Connect Terminus to your CRM and marketing automation data to create customizable attribution reports and campaign-level reporting.
The Terminus Engagement Hub gives marketing teams the data they need to understand who their next customers are, all the channels they need to engage them, and customizable reporting and attribution to prove their impact.
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