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Nutshell Reviews & Product Details

HC
VP - Strategy & Sales Development
Restaurants
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Nutshell?

1st great system to have a functioning app was a big selling point, but the user-friendliness of this system is amazing too.

The UI/UX is very straightforward and easy on the eyes for new users... a 12 year old boy could have set our account up in a few hours and understood how to use it. Not sure how anyone can complain.

The reports are also very intuitive.

The team is relatively responsive to needs and always kind and attentive to detail. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

Sorry Nutshell, but you are not a CRM. Users - don't run because of this statement!

- Nutshell KILLS it for us regarding sales prep and selling the product, but they have very little in regards to providing tools that help with customer retention/relationship management.

- As mentioned by another reviewer, Nutshell does not provide calculators/maintenance for businesses that build revenues on subscription based services. Nutshell's UI and reporting is so clean and powerful, that it is our hope they accomplish this before another small "CRM" company does.

We've used highrise, zoho, pipeline, etc. and nothing has come close to Nutshell - but it definitely has its flaws.

We have every hope that Nutshell will improve in the areas they lack before we outgrow the company because it has been such a tremendous platform to work with. They have the potential to become a leader in the industry. Review collected by and hosted on G2.com.

Recommendations to others considering Nutshell:

If you can find something better, call me, but I doubt you will?

I wish i could express more loyalty to a CRM company, but they all fall short of that simple title. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

QUICKLY tracking leads and keeping track of the sales process has been the number one benefit we get from Nutshell. It simply does its job in that regard, and does it well.

The next question asks whether we use it for "sales force automation" or "CRM". I can't say we use it for either, but it is a great filing system for leads and prospects. Review collected by and hosted on G2.com.

Nutshell Overview

What is Nutshell?

Founded in 2010, Nutshell is an all-in-one sales, marketing and engagement platform that helps B2B organizations work together to win more deals. Simple enough for any user and sophisticated enough for any business, Nutshell is built for teams who are tired of juggling separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. If you're aiming to boost revenue, streamline your sales process, or craft engaging marketing messages, Nutshell could be the solution. Every Nutshell subscription includes unlimited CRM contacts and data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price. In 2024, Nutshell introduced Nutshell Marketing and Nutshell Engagement. Nutshell Marketing helps businesses create compelling email campaigns and landing pages to drive audience engagement, while Nutshell Engagement connects you with leads and customers throughout the sales journey via web chat and text messaging. Nutshell also integrates with popular tools like Google Workspace/Gmail, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers a mobile version, allowing sales reps to create, search, and edit contact information while in the field. Nutshell serves thousands of businesses around the world and has been named a top CRM for both user-friendliness and affordability. Nutshell has been honored as a "Leader" in G2's Grid® Report for CRM every quarter since Fall 2020.

Nutshell Details
Product Website
Languages Supported
English
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Product Description

Nutshell is CRM software that helps small-business sales reps win more deals.

How do you position yourself against your competitors?

Nutshell is an all-in-one sales, marketing and engagement platform for businesses that are tired of juggling separate sales and marketing tools, and don’t want to pay a full time admin to manage their software.

Nutshell is fully featured, it’s extremely affordable, and we offer the best support experience in the sales and marketing software space, hands down.

Our software works best for B2B businesses with inside sales teams that have relatively long sales cycles, or have sales models where building relationships is a priority. If your goal is to acquire customers and retain them for a long time, Nutshell will be a great fit.

With Nutshell, you’ll be up and running in days (not weeks), you'll never need an implementation consultant or “CRM administrator,” and your whole team will have access to free and friendly customer support.


Seller Details
Seller
Nutshell
Company Website
Year Founded
2009
HQ Location
Ann Arbor, Michigan
Twitter
@nutshell
2,818 Twitter followers
LinkedIn® Page
www.linkedin.com
1,126 employees on LinkedIn®
Phone
(888) 336-8808
Description

Nutshell is a customer relationship management (CRM) platform designed to help businesses streamline their sales processes and improve customer relationships. The platform offers features such as sales automation, pipeline management, and reporting tools, enabling teams to track their interactions and optimize their workflows. Nutshell caters to small and medium-sized businesses, providing an intuitive interface and integrations with various applications to enhance productivity and collaboration. For more information, visit their website at https://www.nutshell.com.


AF
Overview Provided by:
Building growth software at Nutshell

Recent Nutshell Reviews

RC
Ruckus C.Small-Business (50 or fewer emp.)
4.5 out of 5
"The support team at Nutshell is tremendous"
I have thoroughly enjoyed all of the new updates and feature changes that have been implemented recently. Regardless of the confusion they create i...
WM
Will M.Small-Business (50 or fewer emp.)
3.5 out of 5
"Fairly Comprehensive CRM, could use some better orginization"
Their email builder is actually quite nice, it looks like they basically mimicked Klaviyo's builder.
AK
Amy K.Small-Business (50 or fewer emp.)
4.5 out of 5
"Easy Platform..Great people to work with"
I have worked with many CRMs over the years and this was very easy to walk through and learn more about. I love the fact that I can import file to ...

Nutshell Media

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1,229 Nutshell Reviews

4.3 out of 5
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1,229 Nutshell Reviews
4.3 out of 5
1,229 Nutshell Reviews
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Nutshell Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
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G2 reviews are authentic and verified.
MA
Field Risk Coordinator
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
Rating Updated ()
What do you like best about Nutshell?

Nutshell syncs almost seamlessly with my email and calendar and has a feature that enables users to make calls right from it. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

On the mobile version of Nutshell calls always forwards me to my cell phone dialer instead of making the calls right on the app. I would really appreciate if this is improved in the next update. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

1. Significant Time Savings

Automatic email and calendar syncing eliminates manual entry—saving me several hours a week that I’d otherwise spend updating records.

2. Continuity and Accountability

With every one of Nathan’s stakeholder meetings automatically timestamped and logged, I can immediately pick up follow‑ups without tapping Nathan on the shoulder

3. Reduced Communication Overheads

By centralising emails, calls, SMS, and meetings in one platform, response rates improve (up to 29 % higher outreach effectiveness), and our team stays aligned—no matter who’s on duty Review collected by and hosted on G2.com.

SG
Sales Coordinator
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

What I like best about Nutshell is how clean and intuitive the interface is — it’s easy to onboard new team members without a huge learning curve. The pipeline and reporting tools are super helpful for tracking deals at every stage, and the integrations (especially with email and calendars) make staying organized effortless. It feels like a CRM that was actually built with the user in mind, not just the data. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

While Nutshell does a lot of things well, I wish there were more customization options for quotes and email templates — especially when it comes to formatting and branding. Also, deeper integrations with third-party tools (like some accounting or shipping platforms) would make it even more powerful. It’s not a dealbreaker, but a few more advanced automation features would go a long way. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

Nutshell is helping us stay organized and efficient with managing leads, tracking quotes, and keeping communication streamlined across the team. Before, we were juggling everything through emails, spreadsheets, and manual follow-ups — which made things easy to miss. Now, we have a clear pipeline view, automated reminders, and better visibility into customer interactions. It’s saving us time, reducing errors, and helping us close deals more consistently. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Shane! Our team is excited to hear that Nutshell is easy to use, provides helpful reporting features, and integrates well with the platforms you already use!

I also appreciate your feedback about customization for quotes and email templates and deeper integrations. Additional customization for these features is on our roadmap for the future, so stay tuned for those updates. Regarding integrations, you might find that integrating with Zapier or through API keys can help your team achieve the automations you're looking for! Learn more at our support articles here: https://support.nutshell.com/en/articles/8429060-api-keys-create-api-keys-for-3rd-party-apps and https://support.nutshell.com/en/articles/8429065-integrations-connecting-nutshell-with-zapier.

All the best,

Jewell from Nutshell

BB
VP of Sales
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

The dashboard is my favorite feature. I appreciate being able to view a lot of important details in one place. I rely heavily on the quick access to activities and tasks. I like being able to have multiple leads tied to one company and multiple people tied to a company as well. I came from an industry specific B2C CRM that was VERY different. At first I wasn't sure I liked Nutshell, but after using it more I appreciate the features and functions that better fit my B2B work. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

I'd like to be able to delay or schedule tasks that aren't tied to a specific schedule in the pipeline. It's not always obvious how to do what I need to do. The help articles are sometimes helpful, but not always. However the assistance I've received in the chat is fantastic. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

Tracking my current leads and next steps for clients that have committed Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Beth! We're glad to hear you're enjoying Nutshell's features like the sales dashboard, lead tracking, and scheduling tasks and activities with clients.

If you're looking to schedule an activity or task that isn't tied to your pipeline automation, you can do so by clicking the "+" button in the top menu and selecting Activity or Task. To delay the activity or task, just select it from your dashboard, click "Edit," and change the due date.

I also appreciate your feedback about our help articles—if you have specific feedback about how we could make them more useful for you, please let us know! I'm glad to hear that our Support team is helping you resolve issues in the chat.

All the best,

Jewell at Nutshell

JR
Owner, Director of Sales
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

Let me beging by saying how easy it was to get started with Nutshell. My business partner and I had been bootstrapping multiple platforms together to get our business off the ground. No real integrations, alot of manual inputs and disjointed data was hampering our ability to get our marketing, lead generation and account management communications in sync. I came accross Nutshell doing a routine search and was very quickly connected with their sales team and completed a 45 minute demo. Right away I was able to review their per seat pricing and realize a significant savings by consolidating some of the isolated platforms we were using since Nutshell had those features inbedded in their software. We were impressed with the onboarding process and within 1 month I was able to create new leads, import my marketing and lead generation email lists and create effective broadcasts to get our message out to prospective clients. We did hit a few snags but nothing out of the ordinary and their onboarding and help desk team coupled with their FAQ and AI generated support has been extremely helpful. If I need to contact a live support team member they have been responsive and friendly, willing to work until a resolution is found. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

As with all software, one size does not necessarily fit all and there are some improvements that can be made to fit the work flow of our MSP. With that said, the Nutshell support team has invited constructive input for new features and at times have been able to show me work arounds to accomplish what I need to make the application work for me. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

Nutshell is bringing Marketing and Lead Generation coupled with multiple communication platforms to help us get our business message out to perpsective clients. The application is also helping me track deals on leads, reminders and follow up tasks and a pipeline that is quick to reveal priorities, potential opportunities and real time analytics with our sales performance. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Joel! We're excited that Nutshell has been easy to implement when launching your business and is helping you manage your leads, marketing efforts, and client communication to close more deals and generate growth. Our team is glad to help you optimize Nutshell in every way we can, so please feel free to reach out with any questions that may arise!

All the best,

Jewell from Nutshell

AK
Account Executive
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Nutshell?

I have worked with many CRMs over the years and this was very easy to walk through and learn more about. I love the fact that I can import file to have companies and contacts uploaded. They answer your questions quickly. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

The only thing I found is when you make an activity on one screen it won't close out your activity on the dashboard you have to go through the dashboard activity to close it. That is minor for me. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

It is holding our customers in one spot with all the information on what is going on with those clients. I am sure after using it for a while I will discover other things that I could be using it for. Review collected by and hosted on G2.com.

MB
Director of Marketing And Business Development
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

The email marketing and tracking tools that Nutshell offers are some of the best I have seen or used. The ability to create beautiful, eye-catching, high-quality emails, email campaigns is extremely well designed and easy to use. Their email designer tool is so easy to use and extremely effective. I use it constantly. It's so easy to implement, and integrates flawlessly into the multitude of other tools I use daily for work. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

I'd like more customization ability in regards to how the user interface looks. I am a meticulous note taker, and I hate having to scroll all the way down the page to see my notes in regards to how a conversation or deal was last left off. I'd love if I could customize the page itself to my liking. The same goes for the dashboard itself. More customization options is always a good thing. It would make my constant use of Nutshell more enjoyable. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

Organization and timing are everything in sales. Both are abilities I would struggle with if I didn't have Nutshell as a tool. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Mitch! Our team is excited to hear how you're using Nutshell to create high-quality emails, manage your email marketing campaigns, and organize and automate your communications!

I also appreciate your feedback about having more customization options. It sounds like our Pinned Note feature is a good fit for you: it gives you the ability to pin important notes to the top of a contact's page so you can reference them quickly. You can learn more about Pinned Notes here: https://support.nutshell.com/en/articles/8428920-crm-records-how-to-pin-notes-to-your-timeline.

I've also shared your request for more dashboard customization with our product team for consideration in future updates.

All the best,

Jewell from Nutshell

WH
Operations Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

We’ve been using Nutshell as our CRM for years, and while no system is ever exactly what you need, Nutshell comes pretty close. Here’s what we love – and where we think there’s room for improvement.

✅ What We Like:

- Pipeline Management – Keeps our sales process streamlined and easy to track.

- Automation – Saves us time and ensures no lead falls through the cracks.

- Constant Updates – Nutshell keeps evolving with new features, showing they listen to users. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

❌ What Could Be Better:

- A few features and options that would benefit us aren’t available yet.

- Like any CRM, it’s tough to find one that fits every need perfectly.

- Reporting is good but it takes a while to get used to how it works, we would like some options to have cards as reports!

That said, Nutshell is always improving, and we’re hopeful that, in time, it’ll become our all-in-one solution! We use it every single day! Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

We’ve been using Nutshell for years, and it’s been an essential tool for keeping our sales process running smoothly. At its core, it solves a major challenge for us: it’s our central database for all prospects and clients, allowing our team to collaborate seamlessly. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Want! We're glad Nutshell is helping your team manage your pipelines, save time, and continually gain new features!

I also appreciate your feedback about where we could improve, especially your note about having cards as reports. I've shared your request with our product team for consideration in future updates. If you have additional feature requests, we would love to hear them!

All the best,

Jewell from Nutshell

FP
Enterprise Account Executive
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

I appreciate how Nutshell simplifies a complicated sales process for both beginners and experienced sales representatives. Unlike larger, more cumbersome CRMs on the market, Nutshell features an intuitive drag-and-drop interface that makes it easy to move tasks around. Integrating into our phone system was a breeze!

For me, sending emails or templated emails from within Nutshell has saved so much time from using a 3rd party email program and then having to mark the activity. Automated follow-ups, reminders, and lead assignments have also saved time. Other CRMs may have these features, but they go about it in a more cumbersome way - too many clicks, etc. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

Although it connects with key tools that enhance its functionality, it lacks as many native integrations as larger CRMs, which may necessitate third-party software for specific workflows. But if you keep it light, you shouldn't have that issue. For my use case, reporting is useful but not as deep as enterprise CRMs. All of this depends on your ORG and how it's structured. For my needs, it gets everything done! Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

Nutshell helps keep everything organized by centralizing leads, contacts, and communication in one place, so I'm never scrambling for info. It tracks deals visually (I love this feature), automates follow-ups, and syncs with my email to show which prospects are engaged. Plus, the reporting helps keep me on track with performance and revenue targets, while the team collaboration features keep everyone aligned. It’s simple, efficient, and lets me focus on what matters most—building relationships and closing deals! Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Frank! We're excited to hear how Nutshell is simplifying your sales process, saving you time with email communication and automated follow-ups, and organizing all your essential data!

I appreciate your feedback about our native integrations. If you have specific integrations you'd like to request from our team, our App Marketplace solution may be a good fit for your team. You can learn more here: https://www.nutshell.com/features/appconnect.

All the best,

Jewell from Nutshell

SS
Executive Assistant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

I've been thoroughly impressed with Nutshell, particularly the wealth of learning resources available. As a newcomer to the business world with limited CRM experience, I've found the webinars and supportive staff to be invaluable. Every obstacle I've faced has been easily overcome thanks to their expertise.

The interface is remarkably intuitive, with a clean and navigable display that's perfectly suited for pipeline management, marketing tracking, and client follow-ups. Overall, Nutshell has exceeded my expectations, and I'm excited to continue exploring its features. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

The new features that came through with the 2025 updates have really raised the bar. I have yet to find something that I dislike. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

We are able to have everything we could possibly need in one interface. As a small business Nutshell offers tools and services that we no longer have to look for elsewhere at an affordable price. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you so much for sharing your positive review of Nutshell, Sarah! Our team is glad that Nutshell has been an easy platform for you to learn to use, and that it's helping you manage your pipeline, marketing efforts, and follow-ups with clients. We are excited to roll out the features we shared in our 2025 Roadmap webinar, and look forward to adding even more as the year continues!

All the best,

Jewell from Nutshell

RC
Sales Lead | Customer Support
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

I have thoroughly enjoyed all of the new updates and feature changes that have been implemented recently. Regardless of the confusion they create initially, they almost always make working within the program quicker, easier, and more intuitive in the long run. Any time I come across an issue, I reach out to the support team and they easily help me resolve my ignorance. I've needed them a good amount, as I'm new to the world of sales and customer relationship management, and they always provide expert support and wonderful follow up. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

The only part of Nutshell that I dislike is that I need to pay for each service individually. However, this can be nice since I only have to pay for what I need at any given moment. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

Nutshell solves my issue of business to business sales, as well as email tracking and sales analytics. Review collected by and hosted on G2.com.