Save to My Lists

Top Rated MailerLite Alternatives

SendPulse
(662)
4.6 out of 5
AWeber
(633)
4.2 out of 5

MailerLite Reviews & Product Details

ZJ
Digital Marketing Manager
Information Technology and Services
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about MailerLite?

The platform does not limit how many contacts you can import to your profile, different from something like MailChimp.This means that you can have your email database in one place even if it exceeds your pricing plan, which I find really convenient. The platform only starts counting emails towards your pricing cap after you send the emails.

Also, the platform provides neatly designed email templates. The support team is really helpful, you can message them on the platform directly and they are pretty quick to respond. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

The platform is quite slow to import new contact lists, it does get stuck quite often, then you need to wait for about half an hour or ask the support staff to help you.

Some menus are not very user-friendly, in some situations it's a hassle to get the platform to get you to a place you want. Review collected by and hosted on G2.com.

Recommendations to others considering MailerLite:

Definitely worth trying out since it has a free plan. There are some issues with the platform being down once in a while and some data import issues, but overall good mass email platform. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

Mass mailing, subscriber tracking and subscriber interaction are the main problems it has solver.

It is much easier to let people know about upcoming events and new product features with this tool. We've seen an increase in business leads since using MailerLite. Review collected by and hosted on G2.com.

MailerLite Overview

What is MailerLite?

MailerLite: Advanced email marketing tools. Effortless execution. MailerLite is an email marketing and automation platform designed to help creators, small businesses, and e-commerce stores grow their audience and boost revenue—quickly, effortlessly and on their terms. Capture leads in style Build on-brand landing pages, websites, forms, and pop-ups that earn subscribers. Choose from over 150+ pixel perfect templates that are fully customizable with an intuitive Drag and drop builder. Or whip up landing pages, copy, and images with some AI magic. 🪄 Monetize with 0% commission Sell paid newsletters and digital products through MailerLite without giving us a cut of your revenue. Got an ecommerce store? Integrate it with MailerLite to showcase your products in your emails, track sales, and turn subscribers into customers. Advanced automations for an exceptional customer experience Explode subscriber engagement with advanced personalization. Use multi-trigger automations, unlimited segmentation, and dynamic content to tailor every interaction to their needs. You can even use our Deliver by Timezone feature so your emails reach your subscribers when they’re most likely to open them—watch your open rates soar! Data you can make decisions with Get full visibility into campaign performance with reports on link clicks, open rates, click-through-rates, forwards and more. Nerd out with A/B and multivariate testing on emails, forms and landing pages to find the winning combos so you improve performance with every test. Try everything MailerLite has to offer with a 30-day free trial. Our award-winning support team is here to help!

MailerLite Details
Languages Supported
English, Polish, Spanish
Show LessShow More
Product Description

For over 15 years MailerLite has helped small businesses, creators, and e-commerce businesses nurture customer relationships and drive more sales without breaking a sweat (or the bank).


Seller Details
Year Founded
2010
HQ Location
San Francisco, CA
Twitter
@mailerlite
8,701 Twitter followers
LinkedIn® Page
www.linkedin.com
138 employees on LinkedIn®
Description

MailerLite is an intuitive email marketing solution designed for businesses of all sizes aiming to simplify the task of creating, sending, and managing email campaigns. Recognized for its user-friendly interface and affordable pricing, MailerLite provides a suite of robust features including a drag-and-drop email editor, automation tools, pop-up customizer, and advanced analytics to track the success of email campaigns. It also supports the creation of professional and responsive newsletters, making it easy to maintain effective communication with subscribers. Moreover, MailerLite includes features for landing pages, segmentation, and personalization, which help enhance the targeting and efficiency of marketing efforts. Ideal for small to mid-sized businesses, MailerLite ensures that users can improve their email marketing results while enjoying ease of use and exceptional customer support.


MT
Overview Provided by:

MailerLite Integrations

(9)
Integration information sourced from real user reviews.

Recent MailerLite Reviews

Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"MailerLite, thank you for making my life easier"
What I like most about MailerLite is how easy it is to create campaigns, automate emails, and segment my audience. Everything is intuitive, accessi...
MK
Mike K.Small-Business (50 or fewer emp.)
0.0 out of 5
"Poor experience setting up the account"
Nothing really. The account setup process was terrible.
AM
Ann M.Small-Business (50 or fewer emp.)
5.0 out of 5
"Mailerlite treats customers RIGHT!"
Integrity is nearly gone from the planet. That's why Mailerlite sparkles like the gem she is. When issues arise, as they always do in any business...

MailerLite Media

Answer a few questions to help the MailerLite community
Have you used MailerLite before?
Yes

Video Reviews

1,039 MailerLite Reviews

4.6 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
1,039 MailerLite Reviews
4.6 out of 5
1,039 MailerLite Reviews
4.6 out of 5

MailerLite Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
AM
Publisher & Author
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

Integrity is nearly gone from the planet. That's why Mailerlite sparkles like the gem she is. When issues arise, as they always do in any business, this fantastic platform treats customers with the respect due, not only as those who pay for service but as human beings trying to eke out a living like everyone else. Mailerlite, unlike others, harkens back to the days of a solid day's labor for a fair wage with no nonsense. But there's more. Customer service agents go well beyond what is strictly required to engage customers with wit, kindness, and a mind to help said customers learn what works for them. Not just for Mailerlite. WOW! This reminds me of what customer service used to be when I began my tech career eons ago. Translated: High tech doesn't have to equal the elimination of all human understanding. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

Nothing at present. The absence of displeasure is a direct correlation to being treated as a human being and not merely a wallet. (I've experienced that corporate mistake often enough to know it doesn't pay in the long term.) Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

Mailerlite has been helping me find a workaround for a seriously unacceptable experience with Shopify. The latter's business model is seriously flawed and filled with endless gaslighting that, frankly, nobody needs. Just fix the problem or address the realities of there being no fix or a tech needing to research an issue. Honesty is what I was seeking from Mailerlitte and that's precisely what I received in addition to a wholehearted interest in helping me succeed. Review collected by and hosted on G2.com.

RA
sole proprietor
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about MailerLite?

First off, I was using Aweber. MailerLite has the same features but is half the price. Second - i had a problem with putting a simple poll into my broadcast. I submitted a ticket and got a response the next day. When the response wasn't adequate, they followed up my reply and actually CREATED AN EMAIL FOR ME that did what I needed it to do. This is the kind of tech support I want but rarely get. There really isn't any reason to go to other companies like MailChimp or Aweber (both of which I've used), when MailerLite has the same features at a better price and with better tech support. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

At this point, there really isn't anything I've found to dislike. Perhaps the initial setup for my email template was a bit unusual compared to Aweber and MailChimp, but it wasn't too hard to get it sorted out. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

It's making it easier to keep in contact with our fans and potential customers. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

MailerLite first of all offers a unified experience for managing subscribers, their subscription options, email campaigns and automations. You do not need to jump through many hooks, everything can be managed via the same user interface. Also, it offers a good free tier forever (up to 1000 subscribers). Plus, it offers discounts for non-profit organizations. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

Have not found it easy to take a new subscriber's details from their submitted form in order to feed them into a follow-up webpage (e.g., to complete an order). Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

MailerLite tries to unify the administration of subscribers to an organization. It allows creating effortless forms for new subscribers, then creating email campaigns for them, and also offering unsubscribe options. As an administrator, it is easy to see what is going on with your subscribers and create campaigns and automation for them via the same user interface. Also, they offer an API with which we were able to integrate webhooks. I was able to use MailerLite for a non-profit organization in our local tech community, and integrate it for OpenCollective via Activepieces. Review collected by and hosted on G2.com.

AF
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

I use Mailerlite daily to send an email newsletter to my community. I like the interface of Mailerlite. I belive it is easy to use and one of the best when it comes to creating emails. I like that I had the option of using templates and as I my business grew I could switch to using my own custom html email which many platforms don't support.

Setting up my newsletter on the platform was easy to do. Setup was straightforward.

I like that mailerlite integrates with Facebook lead ads. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

Customer support is not good. I had issues with email deliverability that kept reoccuring. Mailerlite would tell me the issue was resolved but then it would break again. I always had to follow up with support. They would never reach out when a ticket was open. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

Mailerlite is the primary platform I use to send a daily newsletter. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
Rating Updated ()
What do you like best about MailerLite?

In terms of MailerLite classic, it cannot be beaten in terms of all the features available for affordable pricing. As I work for a small agency, I will always recommend MailerLite as the go-to platform for other smaller businesses.

But what I love most is how helpful and responsive customer support is. It is my go-to recommendation for clients who want to run email marketing independently, as they can reach out to support to answer any questions they may have Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

This has not always been an issue, but I do not think the new MailerLite is no longer optimized for agency use. Having used MailerLite classic, the loss of features such as multiple users on a free account or having access to all your client accounts under one dashboard etc. has really made using MailerLite for our clients a bit difficult., especially since classic allowed us to use our client's MailerLite accounts, but have the ownership remain on their side.

Additionally, the lack of advanced reporting, especially towards ecommerce, makes it very difficult to monitor and optimization for our larger clients that require more extensive data Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

As an agency, it provides our clients with a low cost form of digital marketing with a high ROI, especially with the features you get on MailerLite Classic Review collected by and hosted on G2.com.

DH
marketing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

Being a complete and utter NON tech head - the chat support is a major feature which drew me to your product, so far i found the support team very knowledgeable but above all.....patient! Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

I would love to be able to print a campaign report that shows my custome name as well as their email address and open/click data - i find it hard to match email addresses to my clients manually as they often dont contain the business name. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

keeping our customers up to date on new product / stock outages etc Review collected by and hosted on G2.com.

DB
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

90% of my questions are answered in their Help docs and when I have question that is not, I get an answer from a human within 24 hours. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

Just one design feature which is the Send timing info populates below the scroll 100% of the time and I have to scroll to set the time. It's not intuitive - even though I've sent 100s of emails, and one out of five times I accidentally Send Now when I want to send later. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

MailerLIte lets me communicate with and build relationships with my customer base. Review collected by and hosted on G2.com.

Verified User in Higher Education
UH
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

All the features included are great like the countdown, hero sections, and it's very easy to organise content Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

One thing I would like to see is if I upload my company logo and social media handles, these are automatically added to the newsletter when I select them. Also, when I chose the colours of backgrounds and buttons, my primary and secondary colours don't seem to be saved in the list of options. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

I can schedule emails I need to send regularly to my contacts. Mailerlite are less greedy than Mailchimp. Review collected by and hosted on G2.com.

CA
Founder/CEO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

Their customer service is amazing. Minimal to no wait time for chat help, which I prefer over the phone. Very friendly and helpful. I also love their guides, beautiful easy to use templates, and features all for a great price. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

Some things can be a little hard to locate and I wish the drag and drop editor was a little easier to use. It would be helpful if I could hover over a section to see what it is especially. I feel it was more intuitive in it's previous version. Also, it doesn't work the same in every browser. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

You can't habe a business today without email, at least not a successful one. So this solves a huge need for my business. Also, as I am a new startup, it is at a budget concious price. It's wonderful that it lowers the entry point making it more inclusive for all. Review collected by and hosted on G2.com.

RZ
exective assistant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

MailerLite is an exceptional email marketing tool that stands out with its user-friendly interface and powerful features. The platform makes it easy to create and manage campaigns, offering intuitive design options and robust automation capabilities. I also want to highlight their outstanding customer support, which is always ready to assist. With features like segmentation, analytics, and seamless integrations, MailerLite is a reliable solution for anyone looking to enhance their communication with their audience Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

One feature I feel is missing in MailerLite is the ability to save and reuse custom content blocks. This would be incredibly helpful for maintaining consistency across campaigns and saving time during email creation. For example, being able to save headers, footers, or frequently used promotional sections would make the workflow much smoother. While the platform is excellent overall, adding this functionality would take it to the next level Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

MailerLite simplifies email marketing with its intuitive drag-and-drop editor, making it easy to create professional campaigns without coding. Its advanced automation and segmentation features ensure personalized, targeted communication, while detailed analytics help optimize performance. With affordable pricing and robust tools, MailerLite empowers businesses to engage their audience effectively and efficiently. Review collected by and hosted on G2.com.