
I liked how detailed the results were, and how much data it provided. We were able to do search results on our client and all of its competitors, and see exactly how many articles it was mentioned in, how many times per article, what outlet it was featured on, how many hits it got, and the media value of the article/outlet. Review collected by and hosted on G2.com.
I did not like how it could sometimes be broad, and it didn't explicitly tell you how to narrow down your results. For example, I searched for one of our clients named Albert, a technology company, and when I first searched, I had over a million results and most related to Albert Einstein, which was obviously not very helpful. Review collected by and hosted on G2.com.
A large selection of markets and channels. Gives you the CC and ratings numbers conveniently placed on the left side. Searching for something specific is also really easy. Review collected by and hosted on G2.com.
Slow navigation through the shows. Making everything flash based is annoying when the page crashes and you have to research. Cutting clips and retrieving them is also inconvenient. Review collected by and hosted on G2.com.
Provides data for various industries to analyze and to find the potential pool. Good customer support. Review collected by and hosted on G2.com.
Expensive to buy and sometimes you may not find the results satisfactory. Review collected by and hosted on G2.com.
A few features are really helpful in PR, share of voice and competitors comparatives for example give a broad image of the state of a company in the news. Usually used for tracking coverage and monthly/quarterly reporting Review collected by and hosted on G2.com.
Not being able to compare the same company as a trend over time in the same graphic Review collected by and hosted on G2.com.
The best feature of iQ media is its wide data base. No matter how old or recent the clip is or how big or small the broadcaster is, I have almost always found what I was looking for. Sure, there have been a few instances when I haven't been able to find a certain clip but overall its a great database. It is also fairly early to use. i had thought editing a clip would be hard but it is super easy and quick. Review collected by and hosted on G2.com.
Search options could be simplified. You need to search in a certain way using ", someone who is new to it might not be able to figure this out on their own. Sometimes it is difficult to find clips even though they have been on air. And lastly, the way the website looks is a little jaded, it feels old. It can also be really slow sometimes, I don't think it was my internet connection because other websites used to work just fine. Review collected by and hosted on G2.com.
Very comprehensive product, great archives to find whatever I am looking for. Review collected by and hosted on G2.com.
Layout can be a bit confusing-- I only ever really use one search tab. Review collected by and hosted on G2.com.
The program is simplistic and easy to read all of the information of your choosing. Review collected by and hosted on G2.com.
The program can be slow, delayed, or not displaying the most current information. While what it shows is still relevant, it’s not always up to date. Review collected by and hosted on G2.com.
The ability to use different mediums (social engagement, tv advertisements, grass roots campaigns) to track engagement of our various campaigns and the ability to measure up against other companies. Review collected by and hosted on G2.com.
I find it difficult to navigate through much of the data/analysis section, but once I figured out where I wanted to go, I just bookmarked that very link. Review collected by and hosted on G2.com.