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Mixpanel
(1,146)
4.6 out of 5

Google Analytics 360 Reviews & Product Details

TD
Sr Digital Account Executive
Internet
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Google Analytics 360?

Google Analytics Premium has been a great program to allow me a quick, clear and concise look at the website traffic I sell for. At a quick glance, I am able to see the number of sessions, users, pageviews, pages/sessions, avg. session duration, bounce rate, % new sessions, demographics, geo, device and much more. This has allowed me to monitor the areas of success/failure my site is experiencing and provide our team with valuable information to make the necessary adjustments to improve. Google Analytics Premium provides line graphs and pie charts to make the data easier to read for the end user. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

One thing I dislike about Google Analytics Premium is the inability to have detailed information on smaller sites. For instance, some of the properties that I sell for only see under 1 million sessions per month. Google Analytics Premium does not return any real-time, audience, geo, or behavior data. Review collected by and hosted on G2.com.

Recommendations to others considering Google Analytics 360:

If you need to quickly have access to data regarding specific websites, this is the perfect tool for that. Being able to access audience overview, real-time traffic, geo, demographics and much more at your fingertips makes things much easier to sell to prospective ad buyers. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

In order to possession my websites as valuable and desirable to potential advertising buyers, I need a method of obtaining stats quickly and easy to interpret. Having line graphs and pie charts displaying this information, I am able to pull reports and share them with prospective clients to highlight the attributes of our sites that best align with the clients brand/message. Review collected by and hosted on G2.com.

Google Analytics 360 Overview

What is Google Analytics 360?

Google Analytics 360 was built with large organizations in mind, with data that’s accurate, integrated, actionable, and fully supported by our expert account management and training teams. The Premium product addresses the needs of enterprise-level organizations that require scalability, integrations, and additional support.

This product is included in:
Google Analytics 360 Details
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Product Description

Google Analytics 360 was built with large organizations in mind, with data that’s accurate, integrated, actionable, and fully supported by our expert account management and training teams. The Premium product addresses the needs of enterprise-level organizations that require scalability, integrations, and additional support.


Seller Details
Seller
Google
Year Founded
1998
HQ Location
Mountain View, CA
Twitter
@google
32,689,918 Twitter followers
LinkedIn® Page
www.linkedin.com
306,458 employees on LinkedIn®
Ownership
NASDAQ:GOOG
Phone
+1 (650) 253-0000
Total Revenue (USD mm)
$182,527
Description

Organize the world’s information and make it universally accessible and useful.

Google Analytics 360 Integrations

(1)
Integration information sourced from real user reviews.

Recent Google Analytics 360 Reviews

CV
Chayaram V.Small-Business (50 or fewer emp.)
3.0 out of 5
"Good for customer"
Understand your customers. Get smarter insights to improve ROI. Connect your insights to results. Make your data work for you.
NK
Nabil K.Small-Business (50 or fewer emp.)
5.0 out of 5
"Very good experience"
Is very helpful when analyzing data, would recommend
RR
Raghvendra R.Small-Business (50 or fewer emp.)
5.0 out of 5
"The best tool to track and analyze the performance of websites and apps"
Google analytics is very easy to use and implement on your website and apps to analyze the performance of websites and apps in a very frequent mann...

Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

12 months

Average Discount

13%

Perceived Cost

$$$$$
View More Pricing Information

Google Analytics 360 Media

Answer a few questions to help the Google Analytics 360 community
Have you used Google Analytics 360 before?
Yes

Video Reviews

592 Google Analytics 360 Reviews

4.4 out of 5
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592 Google Analytics 360 Reviews
4.4 out of 5
592 Google Analytics 360 Reviews
4.4 out of 5

Google Analytics 360 Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
RR
Business Development manager ( Affiliate Marketing)
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Google Analytics 360?

Google analytics is very easy to use and implement on your website and apps to analyze the performance of websites and apps in a very frequent manner.

The customer support is very responsive and its very easy to integrate this tool on the websites.

there are various featuers of this tool to being loved by the users. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

As this point of time there is nothing to dislike in this tool. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

Its helps to improve the websites performance, improve SEO and helps to measure the marketing success. Review collected by and hosted on G2.com.

CV
Business Consultant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Google Analytics 360?

Understand your customers.

Get smarter insights to improve ROI.

Connect your insights to results.

Make your data work for you. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

Its complexity, the steep learning curve, and the aggressive pricing. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

Analyzing large datasets, understanding customer behavior, and making data-driven decisions Review collected by and hosted on G2.com.

PY
Senior Content Writer - Tech
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Google Analytics 360?

The ease to see the demographics and where they are coming from in a single dashboard. The platform provides all the required data in a way that's easy to understand once you get the hang of it. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

The process to figuring out the analytics can be a bit complicated at times. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

GA is helping me figuring out the Target demographic and how to better market our product/services to them. Review collected by and hosted on G2.com.

NK
Engenieer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Google Analytics 360?

Is very helpful when analyzing data, would recommend Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

Nothing at the moment, everything was at the level Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

Every problems Review collected by and hosted on G2.com.

PA
Head of Digital Marketing
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Google Analytics 360?

It's a powerful tool for advanced data tracking and reporting. It gives detailed insights about traffic, user behaviour and overall performance of the campaign. It offers enhanced features like data views, higher data limits abd integration with other Google products. Overall, it's a good option for traffic analysis. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

It might seem complex to some people but with regular use it is easy to use. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

It helps to solve tracking large amount of website data.

It helps to make data driven decisions and improve overall website performance. Review collected by and hosted on G2.com.

VS
manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Google Analytics 360?

Custom funnels, unsampled reports, and enhanced segmentation allow for in-depth performance analysis. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

The interface and advanced features can be overwhelming for beginners, requiring a steep learning curve. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

The quicker data refresh rate compared to the standard version is beneficial for making timely decisions. Review collected by and hosted on G2.com.

NF
Lead UX Designer
Information Technology and Services
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Google Analytics 360?

I love it because it shows me a more complete overview with other tools that allows us to understand in a better way user acquisition, user behavior when browsing our websites, user retention, conversion, among others. It should be noted that it also has powerful analysis tools that bring a lot to our company, especially in marketing, sales and planning. It has also helped us to identify problems that may exist on the website and react as quickly as possible. Google Analytics 360 is the best tracking and analytics platform. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

The only thing I don't like so much about GA360 is that the data cannot be reprocessed, in case it is lost or not done correctly its recording, it is practically impossible to recover; it is the one contra I find. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

There are many things we have been able to do within this tool and many benefits that its use has brought to our organization; by allowing us to continuously track and have a 360 vision of everything that happens on our website, we have been able to correct failures, control interaction, monitor user behavior, obtain new customers, get more successful sales and make constant improvements to make navigation more pleasant for users. Review collected by and hosted on G2.com.

BG
Associate Commerce
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Google Analytics 360?

Customizable Dashboards: Create personalized dashboards tailored to your specific needs, highlighting key metrics for easy monitoring. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

Extracting the most value from Google Analytics 360 requires a deeper understanding of data analysis and marketing concepts. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

The free version uses data sampling for larger datasets, which can lead to inaccurate or misleading reports. Google Analytics 360 provides complete, unfiltered data for reliable insights. Review collected by and hosted on G2.com.

Verified User in Graphic Design
AG
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
Rating Updated ()
What do you like best about Google Analytics 360?

Lo que más me gusta de es que permite obtener una visión profunda y detallada de tu tráfico web y el comportamiento de los usuarios.

Su capacidad para procesar grandes volúmenes de datos a tiempo real es impresionante.

La integración con otras plataformas de Google, como BigQuery y Google Ads, proporciona una visión global mas completa del rendimiento digital. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

El costo asociado con Google Analytics 360 puede ser prohibitivo para las empresas más pequeñas o en crecimiento.

Además, la curva de aprendizaje puede ser empinada para aquellos que no tienen experiencia previa en análisis de datos. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

Google Analytics 360 resuelve la limitación de datos de la versión gratuita de Google Analytics, permitiendo el procesamiento de datos a mayor escala y en tiempo real. Proporciona una comprensión más profunda de los patrones de comportamiento de los usuarios y permite una toma de decisiones más informada en estrategias de marketing digital. Review collected by and hosted on G2.com.

AS
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Google Analytics 360?

Ease of filtering is the best part of 360 Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

Setup is what I dislike the most about 360 Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

Accurate traffic data Review collected by and hosted on G2.com.