Save to My Lists

Ezyinsights Reviews & Product Details

EO
Social media editor
Publishing
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ezyinsights?

Now that Intelligence rolled out, it's one of my favorite features to compare brands. Before that it's the TV screen with the green/red light to post. Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

It could be made easier to add certain brands, like with NewsWhipe/Spike. I'd also like integration with Twitter/Instagram, but Instagram will be added later this year. Review collected by and hosted on G2.com.

Recommendations to others considering Ezyinsights:

EzyInsights has proven to be a valuable tool in tracking news, as well as virals, seeing which posts performs best, and thus you can work up a strategy to stay ahead of your competitors. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

Too big of gaps between posts. The traffic light is easy to set up, as with filters to keep track of fast growing posts. Also to see which posts are performing well, even though they have not been posted to Facebook yet. Review collected by and hosted on G2.com.

Ezyinsights Overview

What is Ezyinsights?

EzyInsights is the fastest news gathering, content discovery and media monitoring solution for newsrooms and journalists. We are used by thousands of journalists, who use it every day, to keep on top of what content the world is engaging with in real-time. On average, new EzyInsights customers make a 58% increase in engagement in just 6 months. 86 % of our customers found us essential or very useful. 96 % of our customers would recommend EzyInsights to a colleague.

Ezyinsights Details
Languages Supported
English
Show LessShow More
Product Description

EzyInsights is a content discovery and media monitoring solution for newsrooms and journalists.


Seller Details
Year Founded
2011
HQ Location
Helsinki, Finland
Twitter
@EzyInsights
865 Twitter followers
LinkedIn® Page
www.linkedin.com
7 employees on LinkedIn®

TN
Overview Provided by:
Builder of new growth businesses. Startup CEO. Head of Global Sales. Product lead. Intrapreneur & Entrepreneur.

Recent Ezyinsights Reviews

KW
Kristoffer W.Small-Business (50 or fewer emp.)
5.0 out of 5
"Very good"
Software always updating with new functions, customer service is very helpful
PT
Pontus T.Mid-Market (51-1000 emp.)
5.0 out of 5
"Very important tool for publishers of any kind"
If you want to get updated on what's buzzing around the world, Ezy Insights is the go to-tool. You can always find the next big story on there, and...
NE
Norhan E.Mid-Market (51-1000 emp.)
5.0 out of 5
"An essential tool "
I think the highlight of working with Ezyinsights might be the staff and service. Always highly respondent staff who are exceptionally useful with...
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
0 people requested security information

Ezyinsights Media

Answer a few questions to help the Ezyinsights community
Have you used Ezyinsights before?
Yes

11 out of 12 Total Reviews for Ezyinsights

4.6 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
G2 reviews are authentic and verified.
AL
Presschef/Redaktör
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ezyinsights?

This product is a great way to keep track of all the relevant social interactions in relevant media and a great way find new storys to write about.

The feature that tells you when it's time to post on your Facebook pages is extremely helpful.

Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

Not much! There are a lot of features I don't use on a daily basis and they might seam a bit confusing. But I'm sure if i gave it some time I could get the hang of them. Review collected by and hosted on G2.com.

Recommendations to others considering Ezyinsights:

If you are a media company that needs to keep an eye on whats going on in the world and whats being most talked about and interacted with on social media this is the tool for you. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

We are a media company that works with viral news. Ezyinsights it the number one tool we use to track our storys succés and keep an eye on our competitors and to find new storys to write. Review collected by and hosted on G2.com.

TK
Social Media Producer
Newspapers
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ezyinsights?

EzyInsights allows us to keep track of our competition and market in real-time, allowing us to react quickly when there's a breaking story. It also allows us to evaluate how we're performing throughout the day and to make adjustments where necessary.

Outside of our news desk's usual scope, EzyInsights allows us to discover interesting stories to cover that may not come from organizations or sources we'd usually be paying attention to. This is especially true for socially-relevant and human interest stories.

Finally, push notifications for trending stories from different markets and topics are immensenly important. They allow us to immediately start working on the story. Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

Enlisting new users to any software is always a bit of a hurdle, so especially subscribing to push notifications and daily reports should be made as simple and streamlined as humanly possible. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

EzyInsights allows us to evaluate our social media performance on a constant basis and also allows us to understand where we could do better. We've had success turning insights from the tool into high-performing stories both in terms of traffic and engagement. Review collected by and hosted on G2.com.

OH
Redaksjonsleder, TV2.no desken
Broadcast Media
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ezyinsights?

EzyRealtime provides our newsroom with fast and easy accessable information presented in realtime on which stories that are gathering the most engagement on Facebook.

It's easy to use filters that provide you with the information you want to monitor. By using the TV-mode in our newsroom, the journalists have access to and knowledge about which stories that are engaging fastest right now.

With access to five filters in the same screen, you should be covered on both local, national and global news.

In breaking news situations the search would help you to find the best angels from newssites covering the same event. If you want a local angle, it is possible to sort the search by over performing posts, usually smaller news sites that are gathering a lot more engagement than normal.

The tool also provides a toplist for the last 24hrs up to a week.

Currently in use in our newsroom is the traffic light-function. This helps us maximise the organic potential in each post by measuring engagement/minute to give a score that tells us when to post our next story on Facebook. Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

This tool doesn't monitor the traffic each post are driving to your website. You still have to use Facebook insights for that.

The traffic light should only be used as a guidance. As a news publisher there are several other reasons to post a story that would be in conflict of the traffic light. You don't wait with breaking news. Review collected by and hosted on G2.com.

Recommendations to others considering Ezyinsights:

Set up the filters properly for your use. We found it better to create several filters, and switch between them according to what our daily focus is. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

Our Facebook-analytics in the daily news covering has been made easy - and on a TV-screen in our news room. We spend less time monitoring other news site on Facebook, and thus more time working with journalism. Review collected by and hosted on G2.com.

AM
Deputy Managing Editor of Jpost.com
Newspapers
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ezyinsights?

By far my favorite thing about EZYinsights is that it gives us the ability to see how well our competitors' stories are doing. We have no way of knowing how many clicks individual stories on our competition's sites are getting. However, we can see, via EZYinsights, how many social engagements they are getting, which is often aligned with site traffic. This is our ONLY window into how our competitors are faring. Sometimes stories seem uninteresting, but if we noticed that readers are going nuts about it competition's social media, we'll know we need to grab it. EZYinsights has given me the jump on our rivals many, many times, and makes us much more competitive. Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

Honestly, nothing. This field requires 40 characters minimum, which is bizarre. Review collected by and hosted on G2.com.

Recommendations to others considering Ezyinsights:

This product will certainly up your social media game. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

In addition to thwarting competition I have found EZYinsights to be invaluable in my work at the desk. I use it for a few primary purposes:

1) I discover news stories to write up before they go viral.

I've found many stories brewing on EZYinsights that go on to bring lots of traffic to the site. I've found the "Middle east" and "exclusive" categories to be very useful to for this.

2) EZYInsights helps me make intelligent decisions about placement and presentation of stories on the site.

EZYInsights shows me what people are interested in, even if they're engaging with it in non-click ways. Google analytics shows us what people are clicking on only. EZYinsights shows us what people are engaging with in other ways. This helps us understand when we should spot discrepancies between social engagement and clicks and adjust headlines/photos etc to turn that engagement into clicks. This also helps us decide where to place stories on the homepage and how high to place them, if they are likely to be shared on social even if current click stats are not high.

3) EZYInsights helps me understand when to post

The red light/green light feature is very helpful in understanding optimal times to post, especially when I should wait longer than usual because the previous post is doing exceptionally well. Review collected by and hosted on G2.com.

H
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ezyinsights?

Great overview to keep track on not only your own newsroom in social, but also your closest competitors. We don't miss out on big stories and the heatmap and the traffic light are great. Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

Make sure to get a guided tour over The Intelligence Module, to make the most out of the platform. Review collected by and hosted on G2.com.

Recommendations to others considering Ezyinsights:

Over all the best social media tool I've used so far. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

We are much faster on social now than before, and we've also learned what works for us. Every person in our organisation can use it – from reporter to editor. Review collected by and hosted on G2.com.

PT
Presschef
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ezyinsights?

If you want to get updated on what's buzzing around the world, Ezy Insights is the go to-tool. You can always find the next big story on there, and now with the Intelligence-tool reporting and benchmarking is made a lot easier. Great feature! Plus, they are a bunch of awesome and helpful people. Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

The only thing is that you should be able to benchmark against more than 5 pages in Intelligence. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

In the newsroom it's always hard work to find unique content, but with Ezy Insights that is a lot easier. Review collected by and hosted on G2.com.

IV
Social Media Editor
Newspapers
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ezyinsights?

We really love the Realtime screen, as well as the many filters you can add to your liking which you can share in a group as well. It's easy to use and the service is really quick. Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

Nothing I really dislike, but I do miss Instagram information. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

It helps us to know when to post or how long a post can get engagement. It also helps to show our colleagues and bosses why we make certain decisions by comparing it to our competitors and it saves time in that way. When Intelligence is introduced this will help with the statistics as well. Review collected by and hosted on G2.com.

NE
Freelance Journalist/Editor
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ezyinsights?

I think the highlight of working with Ezyinsights might be the staff and service. Always highly respondent staff who are exceptionally useful with a strong willingness to be of truly effective help. Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

There are periodic technical issues that can hinder our work, which can be a nuisance. Site can be slow. As I understand it however, these issues are currently being rectified. Review collected by and hosted on G2.com.

Recommendations to others considering Ezyinsights:

An indispensable tool that is user friendly and has great staff and service minded professionals behind it Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

We refer to Ezyinsights constantly for guidance and direction on viral stories from around the world. This has helped us stay on top of thing. Review collected by and hosted on G2.com.

AG
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ezyinsights?

I really like the fact that it gives you such a good overview over what's currently the "talk of the town" on Facebook. Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

I want to be able to choose my own time intervall. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

It is very time consuming to look for Facebook posts with a lot of interactions, with Ezy it all appears on one screen, which saves us a great deal of time. Review collected by and hosted on G2.com.

KW
Med-gründer og aktiv eier
Media Production
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ezyinsights?

Software always updating with new functions, customer service is very helpful Review collected by and hosted on G2.com.

What do you dislike about Ezyinsights?

It would be nice to be able to add FB-pages without going throgh the customer service. Review collected by and hosted on G2.com.

What problems is Ezyinsights solving and how is that benefiting you?

Our traffic grew a lot after we started using Ezy. Review collected by and hosted on G2.com.