
For CRM systems, there are 5 key "must haves" for cost-effective lead generation:
1) Fast and well supported implementation and training. Time to effective operation, 2 weeks maximum
2) Excellent customer service and responsiveness to client requests. The eTrigue support staff are knowledgeable and available to assure client success.
3) Intuitive operation. eTrigue Demand Center is a robust product spawned from detailed marketing requirements and field tested for many years across companies of all sizes.
4) Robust feature set. Demand Center was not conceived in a developers head but rather it has evolved by market use and demand; thus it fits the real-life needs of the marketing department objectives.
5) Annual return-on-investment within the initial 90 days of operation. Investment small or large in marketing systems must clearly demonstrate a near term ROI. My measure is annual cost must be realized with the first 90 days of operation. Demand Center delivers this ROI. Review collected by and hosted on G2.com.
In the past, eTrigue Demand Center was not available in a version well suited to small business budgets. However, this is no longer true. In fact, I have implemented Demand Center in a number of small client companies who are now reaping the benefits that mid through Enterprise companies have enjoyed for years. Review collected by and hosted on G2.com.
eTrigue is the best in their work. They promote business not like a customer but like a partner. They guide you properly and helps on all the points that needed to be improved. Review collected by and hosted on G2.com.
Nothing to say about dislike part but I will a bit discomfort with the colur od there website well its so bright. Its totaaly depends on person to person, can can look into this. Review collected by and hosted on G2.com.
ability to capture and qualify leads automatically, real time platform, good integration with other marketing tools. Review collected by and hosted on G2.com.
Nice platform. Nothing negative so far with them. Review collected by and hosted on G2.com.
Carrying out campaigns through eTrigue speeds up our processes. Review collected by and hosted on G2.com.
Its software is at a level that the company needs and we have a good technical service. Review collected by and hosted on G2.com.
The drip campaign workflows were easy to build and understand. Review collected by and hosted on G2.com.
The UI was horrible and integrations are non-existent. The email editing section is super outdated as well. Review collected by and hosted on G2.com.
DemandCenter from Etrigue is very easy to use, and yet is as full-featured as anyone needs for marketing automation, including lead generation, lead nurturing, subscription management, webinar registrations and follow-up, and more. Review collected by and hosted on G2.com.
It's a hosted application that's running a lot of data. Most of the time there are no connectivity or performance issues, but the application does periodically lag or inexplicably time-out. Review collected by and hosted on G2.com.
It's hard to pick a favorite feature. The ease of building assets and campaigns is great. But then the downstream analytics and insights into how your specific prospects and customers are interacting with your emails and your web site are invaluable. The team at etrigue is super helpful as well. If I ever have an issue or get stuck on something they are on it. I think every marketing team should be on this platform. Review collected by and hosted on G2.com.
I understand why but I wish onboarding was a little quicker. Expectations these days are that everything is plug and play. The process is worth it here though. If you are a marketer that doesn't understand the IT side of the onboarding you will need to engage a partner/vendor to help you (i.e. if you don't know how to setup a subdomain or an SSL cert you'll need help). Review collected by and hosted on G2.com.
DemandCenter by eTrigue offers flexibility that is non-existent in other MAP systems. From the incredibly easy to use email and Landing Page templates to the form builder, eTrigue has constructed a "wunderkind" of an MA system to be used by everyone who seeks to learn marketing automation in both theory and in execution.
One of the things that makes eTrigue so successful is their customer support. It's simply what tech support was 40 years ago......responsive and of high quality/value. The eTrigue support team gets all over issues without delay and they give you a resolution same day or an ETA for a fix, or an immediate work around. They do not pretend that it's a perfect world/product and that approach is refreshing. Without that level of support we couldn't be successful. It's quite an achievement. Review collected by and hosted on G2.com.
While the reporting is extensive I would like to see some more packaged reports that can give me a quicker summary of where I am in a campaign. Currently I have to look at several reports and I would like the ability to gen up ad hoc reporting easier than I can currently. Having just written that, in fairness to eTrigue, because of our heavy use for multiple clients, our reporting requirements are a bit different. Review collected by and hosted on G2.com.