The granular targeting supported by Appcues is tremendous; you pass a wide variety of user attributes to Appcues and use that to segment your user base with enterprise level precision. Review collected by and hosted on G2.com.
Our tool is built on AngularJS, and as a Single Page App, targeting can be tricky. In our case, we needed to be extra careful with our implementation of the tool to make sure that the flows fire properly, as there are no real page changes to trigger the flows. Review collected by and hosted on G2.com.
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Appcues Review
336 Appcues Reviews
Appcues has made it really easy for our Product Marketing team to build onboarding flows and in-app messages without needing developer support. The interface is quite simple and intuitive, and anytime I had questions, their support team was quick to help. Overall, it’s a great tool if you're looking to help users reach value faster. Review collected by and hosted on G2.com.
A couple of things I’d love to see improved: right now, all the flows are a bit scattered — having folders or a better way to organize them would make a huge difference (which I hear might be coming soon). Also, adding sentiment-based triggers would put it even more on par with some competitors. Review collected by and hosted on G2.com.
Easy to use.
Easy to implement.
Very responsive with customer support.
Documentation is easy to read and find in their support section.
The features are getting better.
We use the app every day, and when a new user signs up.
The integration is easy for all types of apps or websites. Review collected by and hosted on G2.com.
It takes time to learn the flow creation process.
Not enough pre-made templates to get an idea of how a flow should look. Review collected by and hosted on G2.com.
Appcues allows me, a non-technical marketer, to implement product experiences that I would otherwise have to bug my engineering team to build. The builder is a smooth experience and I can see exactly what the flow looks like in our product *before I go live*. Most of all, I really appreciate that Appcues takes very technical aspects and makes it friendly for those of us with less technical aptitude. I understand CSS and HTML well enough but I can't write code and Appcues allows me to "write code" without writing code. It's saving my engineering team tons of time, I can test and iterate all on my own, and we're engaging our audience in ways we weren't able to before.
Getting started was simple and Appcues definitely dog-foods their own product which not only helps me learn how to use their product, it also gives me ideas of what I can do inside of mine!
Right now I'm in Appcues every day as I'm just getting setup but I can see how I'll become a daily user moving forward. It's just too easy to update and change things.
The integration with Hubspot is crucial for our marketing team too. I haven't dug into this as I'm still building our flows out but I can see where event tracking and triggering emails will help us connect with our customers wherever they are. Review collected by and hosted on G2.com.
The only thing I don't like so far is that I'm on an account with certain limits (like my number of segments I can target) and I want to upgrade sooner than I thought I'd have to. So now I have to go ask for more budget! Review collected by and hosted on G2.com.
What you see is what you get. The chrome add-on builder tool is exactly what our team was looking for in terms of creating new experiences - and it also allowed us to get a sense for the platform before we bought. The analytics and A/B testing features are also giving us exactly what we need. We're new to the platform but so far, so good! Review collected by and hosted on G2.com.
We don't have access to the same analytics functionality in our launchpads - which would be nice to have. Review collected by and hosted on G2.com.
Appcues provides me with:
- A smooth user interface experience, especially for no/low code users
- Robust library of resources and help guides
- Both web and mobile messaging experiences
- Constant flow of upgraded features and new beta enhancements
- Plenty of templates and educational opportunities to improve my experience
- Rapid customer support
- Helpful onboarding team
- Web debugger is super helpful
- Lots of different messaging options Review collected by and hosted on G2.com.
- The lack of screen directories on mobile makes it difficult to track unless you use external sheets
- The mobile experience needs some work, missing launchpads on mobile is painful
- The no-code experience doesn't always translate into reading elements easily
- The testing links used to preview flows and other creations is spotty
- The mobile testing debugger needs some work as it doesn't always function properly
- Implementation is completely dependent on your engineering team Review collected by and hosted on G2.com.
I like the drag and drop feature when building a pop up on our site. It is pretty user friendly and we are able to build what we want easily. Review collected by and hosted on G2.com.
I dislike the audience builder and the user lookup features. They are both pretty slow to populate and it takes a while to get a preview of what you are looking for. Review collected by and hosted on G2.com.
As a Product Manager, I can publish initiatives to my users with very little help from engineering or design. It allows me to communicate with users, segment the content I want to display, keep track of it, and has opened up a new way for us to reach out to users within our product. It is great that I always get a quick response from the Appcues team whenever I reach out. We're starting to use Appcues more for our user research strategies. Review collected by and hosted on G2.com.
Sometimes it's hard to understand what the impact of some settings will represent to a flow, like how I can show it repeatedly. It is also hard to create surveys within Appcues without the need for devs or a third-party app. Additionally, other colleagues constantly ask me if we can create buttons in our product with Appcues, and I always have to find other workarounds for their requests. It can also be frustrating that only one NPS survey can be live at once, there need to be at least 2 or more running so we can show them on our different platforms/products. Review collected by and hosted on G2.com.
I like the customization of Appcues flows and the fact that I don't need to rely on devs for making quick and effective changes to our platform. Appcues support has been very helpful and responsive to all of my requests. I haven't had a single negative experience with Appcues support. Review collected by and hosted on G2.com.
I dislike how Appcues isn't optimized for clients who have a large number of flows. It's hard to stay organized with the current Flows tab. It would be helpful to have buckets or folders with sub-folders to keep flows in (I'l often have a overarching campaign with different regional and persona-based flows within it). Review collected by and hosted on G2.com.
Ease of use, when implementing user guidance and on-screen prompts it's easy to use, I really like the Chrome plugin Review collected by and hosted on G2.com.
The UX could be better - finding certain features can be difficult at times Review collected by and hosted on G2.com.
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